Build Your Career at Informatica We seek innovative thinkers who believe in the power of data to drive meaningful change At Informatica we welcome adventurous work-from-anywhere minds eager to tackle the world s most complex challenges Our employees are empowered to push their bold ideas forward and we are united by a shared passion for using data to do the extraordinary for each other and the world Sr Product Marketing Manager - Bangalore We re looking for a Senior Product Marketing candidate with experience in enterprise software data management software and data engineering to join our team in Bangalore You will report to the Director Product Marketing Technology You ll Use Enterprise Software Data Management Integration Software Data Engineering Your Role Responsibilities Here s What You ll Do Lead industry-leading cloud-native Informatica s Data Integration and Data Engineering solutions focusing on enterprise customers Own product marketing and GTM for data integration and data engineering solutions Work cross-functionally with product management sales alliance and GSI teams and other groups within marketing to drive critical deliverables to support sales enablement demand generation and thought leadership Define market strategies and create sleek provocative brilliant messaging and positioning Work with customers to develop compelling assets that articulate their data integration and data engineering journey and business outcomes Be an SME for the sales team to explain the value of Informatica s AI GenAI-powered data integration and data engineering solutions to prospects Promote our products and best practices by marketing events webinars social media and other channels Be a spokesperson with press analysts and at industry events Develop and drive the complete launch of new products What We d Like to See Are well-versed in enterprise software especially data management data integration data engineering AI GenAI and cloud technologies Can develop product positioning messaging that articulates unique value propositions Understand multiple main personas including data engineers data integrators ETL and software developers data analysts data scientists and C-level IT managers Oversee and deliver a complete bill of materials including ebooks blogs whitepapers datasheets customer facing presentation briefs FAQs guides and related collateral that allow the sales process from lead generation to deal close create excitement and build trust in market leadership that accelerates solution adoption Work collaboratively with partner and GSI teams to accelerate and scale programs Can persuade cross-functionally across a global diverse organization by building relationships based on results and reliable ongoing interactions Can think out-of-the-box and bring a creative flair to product positioning and marketing campaigns Role Essentials 5 or more years of product marketing experience with experience delivering compelling breakthrough content in an enterprise software workplace Develop an understanding of data integration and data engineering market and solutions customer pain points competition and trends Experience with content development for complex products sold to IT or other technical buyers is desired Written and verbal skills with meticulous attention to detail Outstanding communication skills especially converting complex ideas into simple messages Experience participating in and influence cross-functional teams Work with peer and senior technical customer users buyers to solicit and summarize customer and market feedback for actionable recommendations on positioning and messaging Create data-driven go-to-market plans and adjust based on data analysis market feedback and corporate strategy evolution MBA or equivalent educational background we will consider an equivalent combination of relevant education and experience Minimum 5 years of relevant professional experience BA BS or equivalent educational background we will consider an equivalent combination of relevant education and experience Minimum 5 years of relevant professional experience Perks Benefits Comprehensive health vision and wellness benefits Paid parental leave adoption benefits life insurance disability insurance and 401k plan or international pension retirement plans Flexible time-off policy and hybrid working practices Equity opportunities and an employee stock purchase program ESPP Comprehensive Mental Health and Employee Assistance Program EAP benefit Our DATA values are our north star and we are passionate about building and delivering solutions that accelerate data innovations At Informatica our employees are our greatest competitive advantage So if your experience aligns but doesn t exactly match every qualification apply anyway You may be exactly who we need to fuel our future with innovative ideas and a thriving culture Informatica NYSE INFA a leader in enterprise AI-powered cloud data management brings data and AI to life by empowering businesses to realize the transformative power of their most critical assets We pioneered the Informatica Intelligent Data Management Cloud TM that manages data across any multi-cloud hybrid system democratizing data to advance business strategies Customers in approximately 100 countries and more than 80 of the Fortune 100 rely on Informatica www informatica com Connect with LinkedIn X and Facebook Informatica Where data and AI come to life TM

📌 Principal Product Marketing Manager (Karnataka)
🏢 Informatica
📍 Karnataka