- Digital Marketing Executive Female Candidate Position Overview We are looking for a Female Digital Marketing Executive who has a solid understanding of what type of videos perform best on Meta Ads Facebook Instagram and Google Ads The ideal candidate will not only know how to identify high-performing content but also actively source and coordinate to get these videos created We expect someone who can think out-of-the-box and bring fresh ideas for ad creatives that drive user engagement and conversions Key Responsibilities Creative Strategy Research Analyze and identify what types of videos work best across Meta and Google Ads short reels testimonials story-based lifestyle trending content Continuously research competitor campaigns trends and formats to stay ahead Brainstorm innovative video concepts that connect with the target audience Video Sourcing Coordination Work with internal teams influencers and content creators to get videos produced on time Write clear creative briefs for video production tone duration message audience focus Ensure video content is optimized for ad platforms vertical format captions CTA etc Campaign Support Collaborate with performance marketing team to align creatives with campaign objectives Suggest creative variations for A B testing and performance improvement Monitor video ad performance and provide insights on what s working Required Skills Qualifications Knowledge of Meta Ads and Google Ads creative best practices Strong eye for video storytelling trends and audience psychology Experience in working with video creators editors or influencers Ability to think creatively and generate unique video ideas Good communication and coordination skills Bachelor s degree in Marketing Media Communication preferred Preferred Attributes Out-of-the-box thinker with a passion for digital trends Self-motivated proactive and able to take ownership of creative projects Strong team player with the ability to manage multiple stakeholders Job Types Full-time Permanent Pay 20 000 00 - 25 000 00 per month Work Location In person