- Develop and execute go-to-market strategies for recent products (NPD) in the petrochemical industry, focusing on customer acquisition and retention.
- Collaborate with cross-functional teams to launch new products, ensuring successful market entry through effective packaging design and engineering.
- Manage product portfolios by analyzing market trends, competitor activity, and customer needs to inform strategic decisions.
- Analyze sales data and market research to optimize product positioning, pricing, and promotional activities.
Job Requirements :
- 8-14 years of experience in product management or a related field within the petrochemical industry.
- Solid understanding of NPD processes, including concept development, prototyping, testing, and commercialization.
- Proven track record of developing successful go-to-market strategies that drive business growth.