Job DescriptionManager / Senior Manager NBusiness Development — Industry Penetration NFunction - Sales & Business Development NReports To - Director - Marketing & Products NLocation - Mumbai (Primary) NExperience - 4-8 years (B2B / solution sales) NType - Full-Time | Individual Contributor → Team Lead path NIndustries (Priority) - Agency preferred, Industry such as FMCG/OEM/FMCD etc or any startup related to such preferred NEducation - Tier 2/3 B School NABOUT BUYERRnBuyerr is India's specialist in consumer promotions, rewards, and loyalty — built for enterprise brands that want measurable engagement, not just eyeballs. With 2,000+ campaigns executed and 50M+ consumers touched, our clients include AB InBev, Diageo, ITC, Pidilite, Pernod Ricard, Carlsberg, Emami, Mankind, and Zydus. We combine strategy, tech, and execution under one roof — and we are growing fast across both existing and new industry verticals. NTHE ROLE IN BRIEFn
- Own new business acquisition from prospecting to closure. N
- Build relationships with Marketing, Brand, Trade Marketing, and Category teams. N
- Open new opportunities across FMCG, Alcobev, Pharma, FMCD, Auto, BFSI, Fintech, Retail, D2C, and E-commerce. N
- Understand client challenges, create tailored solutions, and close high-value deals. N
- Work closely with strategy and solution teams to craft winning proposals. N
- Represent Buyerr at industry events and build a strong market presence. NWHAT YOU WILL DOn▸ Existing industries: Hunt and close. N– Go deeper in FMCG, Alcobev, Pharma, and FMCD — target Trade Marketing, CMO, and Brand teams at mid to large enterprises N– Build a pipeline of 30+qualified prospects within the first 90 days N▸ Recent sectors: Expand into new verticals. N– Map opportunity in Auto, BFSI, Fintech, Retail/QSR, D2C, Health & Wellness, Agri-inputs N– Do the groundwork — identify the right buyer persona, map the budget cycle, build a tailored pitch N▸ Own the full BD cycle —prospecting to signed SOW.



No hand-holding after intro. N▸ Solution framing: Consult first, sell second. N– Understand client's consumer/trade challenge before pitching N– Work with internal strategy team to build bespoke proposals — not templated decks N▸ Represent Buyerr at industry events, associations, marketing summits, and brand forums. N▸ Maintain a healthy CRM pipeline — accurate, updated, and forecast-ready. N▸ Provide market intelligence — competitor moves, new client budgets, emerging categories. N▸ Transition closed accounts to Account Management with clean handoffs. NWHAT WE ARE LOOKING FOR NCore Skillsn▸ Solution / concept selling — you sell outcomes, not packages N▸ Strong B2B sales fundamentals — prospecting, discovery, proposal, negotiation, close N▸ Understanding of brand marketing — trade promotions, consumer promos, loyalty mechanics N▸ Executive stakeholder management — comfortable in a room with CMOs, Trade Marketing heads, Category Managers N▸ Proposal and pitch craft — ability to synthesise a brief into a compelling commercial story N▸ Pipeline discipline — CRM hygiene, forecast accuracy, deal velocity management NDomain Knowledge (Nice toHave) N▸ Working knowledge of India's loyalty and promotions ecosystem — players, pricing, tech platforms N▸ Familiarity with trade channel structures in FMCG / Alcobev / Pharma N▸ Understanding of digital engagement — WhatsApp, QR-based journeys, gamification, cashback mechanics N▸ Exposure to Capillary, Salesforce,



or similar CRM / loyalty platforms is a plus NTraits That Will Make YouWin Here N▸ Hunter DNA — you are uncomfortable without a target and uncomfortable if you miss it N▸ Consultative instinct —you ask more questions than you answer in a first meeting N▸ Self-organised — you manage your own calendar, travel, and pipeline without a babysitter N▸ Comfortable with ambiguity — Buyerr is a mid-size company. Structures are not always pre-built N▸ India-market savvy — you understand how decisions get made in Indian enterprises (budgets, politics, timelines) NBACKGROUND & EXPERIENCE N▸ 4–8 years in B2B sales / business development — agency preferred, Industry such as FMCG/OEM/FMCD etc or any startup related to such preferred N▸ Prior experience selling to Marketing, Trade Marketing, or Brand teams is a strong advantage N▸ Experience in any of: promotions agency, loyalty platform, digital marketing agency, MarTech, or packaged goods brand-side trade marketing N▸ MBA preferred; notmandatory if track record is strong N▸ Strong English and Hindi communication — written and verbal NHOW YOU WILL BE MEASURED N▸ Monthly / quarterly revenue from new clients closed N▸ Pipeline value and conversion rate (lead → proposal → close) N▸ New industry verticals activated (first-time Buyerr clients in a new sector) N▸ Average deal size and deal cycle time N▸ Client NPS at 90-day post-onboarding mark NWHY BUYERRn▸ Category tailwind — India's promotions and loyalty market is growing at 12–13% annually with most sectors underserved N▸ Proof to sell — 2,000+ campaigns, 50M consumers, marquee client roster. The sell is not hard once you are in the room N▸ Full-stack capability —we design, tech, and execute in-house. You are not selling just strategy N▸ Meritocratic, lean culture — ownership is real, not a buzzword N▸ Direct access to seniorleadership — no org-chart friction on deals NBuyerr is an equal opportunity employer.

📌 Senior Manager : Business Development (Kalyan)
🏢 Buyerr
📍 Kalyan