02 Aug
|
Dhruv Corporate HR Solutions
|
Ahmedabad
02 Aug
Dhruv Corporate HR Solutions
Ahmedabad
Job Description:
*Job Title:* Head – Marketing & Business Development
*Location:* Ahmedabad
*Industry:* Cosmetics / Beauty / Personal Care
*Experience:* 6 to 7+ Years
*Salary Range:* ₹10 to ₹18 LPA
*Reporting To:* Founder / CEO / Director
Job Overview:
We are looking to hire a highly driven and experienced *Head of Marketing & Business Development* to lead the growth of our *cosmetics and beauty brand. The ideal candidate must have **extensive experience in the beauty/cosmetics industry, with a strong focus on **D2C, eCommerce, and Retail channels*.
You will be responsible for building and executing brand strategy, driving customer acquisition, increasing market share, and developing partnerships across online and offline platforms.
---
Key Responsibilities:
* Lead the Marketing & Business Development function across D2C website, eCommerce platforms (Amazon, Nykaa, Flipkart, etc.), retail stores, and other channels.
* Drive brand growth and visibility through strategic marketing campaigns, influencer collaborations, and digital initiatives.
* Manage performance marketing, SEO/SEM, content strategy, CRM, social media, and loyalty programs.
* Develop and manage relationships with retail partners, distributors, and eCommerce platforms.
* Monitor market trends, customer insights, and competitor activity to refine brand positioning and strategy.
* Oversee product launches, pricing strategy, and marketing calendar.
* Build and lead a high-performing team across marketing, creative, and digital functions.
* Track KPIs, analyze data, and ensure strong ROI on marketing spends.
Key Requirements:
* 6 to 7+ years of relevant experience in marketing and business development, preferably in the cosmetics, beauty, or personal care industry.
* Proven experience in D2C marketing, eCommerce operations, and omnichannel brand strategy.
* Solid understanding of digital marketing, brand building, and consumer engagement.
* Hands-on experience with tools like Google Analytics, Meta Ads Manager, Shopify, Amazon Seller Central, etc.
* Excellent leadership, communication, and analytical skills.
* Must be highly entrepreneurial, proactive, and growth-focused.
📌 Lead - Business Development & Marketing (Ahmedabad)
🏢 Dhruv Corporate HR Solutions
📍 Ahmedabad