Own vertical marketing strategy and execution: Lead the planning and delivery of integrated marketing programs aligned to business priorities, growth bets, and go-to-market initiatives.

Drive brand positioning and thought leadership : Shape the vertical narrative through differentiated messaging, thought leadership, and high-impact content to elevate market perception and analyst visibility.

Build and scale demand generation programs : Design and execute targeted campaigns to drive pipeline, customer engagement, and marketing-influenced revenue.

Enable large deals and strategic pursuits :Partner with sales to develop compelling deal narratives, collateral, and campaign assets to support marquee prospects.

Lead content and asset development : Collaborate with cross-functional teams to create case studies, POVs, videos, solution collateral,



and executive-level content.

Manage analyst and ecosystem engagement :Drive analyst relations programmes and support strategic partnerships to strengthen positioning and visibility in key industry forums.

Own flagship events and experiences : Conceptualise and deliver global events, roundtables, and client engagements that reinforce TechM’s leadership in the vertical.

Collaborate across teams for business impact : Work closely with sales, service lines, delivery, and corporate marketing to ensure seamless execution and alignment to business outcomes Location – Bangalore, Hyderabad, Pune, Noida

📌 Associate Manager Marketing Bengaluru
🏢 Tech Mahindra
📍 Bengaluru