We are looking for a agile and experienced Social Media & Online Reputation Management (ORM) manager who will be managing our social media presence and online brand image. The incumbent will be responsible for crafting & executing comprehensive Social Media Strategy, creating engaging content and driving brand awareness & consideration across various platforms. As well as actively managing online conversations and
Strategy: Develop Social Media strategy and implement framework to achieve Brand objectives. Create content strategy and map role of different social media platforms.
Digital Campaign Management: Translate Brand strategies into focused Digital campaigns. Ability to ideate; plan & execute campaigns from insight to final deliverable
Creative Excellence: Understanding Brand Guidelines & Design philosophy to create compelling and persuasive creative assets across formats. Experience with Reels; Stories; AMA; Polls; Digital Videos etc.
Media Deployment:
Experience with formulating and deploying Digital Media plans optimized for campaign objectives across multiple platforms
Community Engagement: Ability to build & engage communities through insightful & creative communication. Experience with CRM & CDP tools for database management.
Influencer Marketing: Experience of working on Influencer campaigns (micro; macro & celebrities)
Moment Marketing: Ability to think on-your-feet and spots trends that can be leveraged with creative content
ORM & Social Listening: Hands on experience in managing Online Reputation Management and generating periodic Social Listening & Sentiment Analysis reports
Measurement: Measurement & Reporting on the performance for all Digital Campaigns on key KPIs.
Ability to formulate picture of success for campaigns.
Product Launches: Collaborate with Products Team & co-create Digital first Product launch plans
Data Analysis: Ability to work with large cross functional data-sets and generate actionable data driven insights on performance and spends
📌 General Manager Social Media Gurugram
🏢 Acura Solution
📍 Gurugram
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