About the Role

We are looking for a highly analytical and growth-focused Performance Marketing Manager to join the FirstClub team. In this role, you will own and optimize digital acquisition campaigns across multiple paid channels to drive customer growth, maximize marketing efficiency, and deliver measurable business outcomes.

You will work closely with cross-functional teams including Product, Analytics, Creative, CRM, and Business to execute data-driven marketing strategies that accelerate user acquisition and revenue growth. What You'll Do
Own end-to-end execution of performance marketing campaigns across Google Ads, Meta, and other paid acquisition channels
Drive customer acquisition while optimizing CAC, ROAS, and overall marketing efficiency
Monitor, analyze, and optimize campaign performance using data-driven insights
Conduct A/B testing across creatives, audiences, landing pages, and campaign strategies to improve conversions
Manage campaign budgets efficiently to maximize returns and achieve business goals
Collaborate with Product, Analytics, Design, and CRM teams to improve conversion funnels and customer journeys
Identify growth opportunities through experimentation, audience segmentation, and channel expansion




Build performance reports and dashboards to track key marketing KPIs
Stay updated on digital marketing trends, platform updates, and emerging acquisition channels
Continuously recommend cutting-edge strategies to improve campaign effectiveness and scale growth What We're Looking For
2 to 5 years of experience in Performance Marketing, Growth Marketing, or Digital Marketing
Experience working with B2C brands, D2C companies, Consumer Internet businesses, E commerce, or Quick Commerce organizations
Strong hands-on experience managing Google Ads, Meta Ads, and other paid acquisition platforms
Positive understanding of campaign optimization, attribution, conversion tracking, and marketing analytics
Experience optimizing customer acquisition metrics including CAC, ROAS, CTR, CPC, and conversion rates
Strong analytical mindset with proficiency in Excel, Google Analytics (GA4), and reporting tools
Ability to work in a fast-paced, high-growth startup environment with solid ownership
Excellent communication, problem-solving, and stakeholder management skills
Bachelor's degree in Marketing, Business Administration, Engineering, or a related discipline preferred

📌 Performance Marketing Bengaluru
🏢 FirstClub
📍 Bengaluru