Roles & Responsibilities
Lead digital marketing, lead generation, lead qualifying, and educating about Millennium's services.
Develop and evolve market segmentation for services offering.
Develop & execute strategic industry GTM plans to ensure increased market penetration and growth.
Follow and analyze market trends to position services & solutions.
Lead the marketing programs, leveraging internal support and driving collaboration.
Analyze customer insights, trends, market analysis, and best practices to build successful strategies.
Lead the complete marketing division, test, and evolve lead nurturing tactics.
Willingness to work in different time zones. (EST & CST)
Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and GTM strategies.
Monitors and drives marketing communication needs for the product line in support of growth strategies (pricing, advertising, product launching, promotions, catalogs, social media, web presence, etc.).
Identify near-term and longer-term top focus areas and build the resource and investment plan to achieve the targets.

Key Skills




Experience in the SAAS business model is a must.
Experience with Banking / Payments / Customer Engagement projects will be an added advantage.
Experience in mass customer adaptions.
Bachelor’s Degree in marketing or Communications-related field of study.
Excellent written and verbal communication, interpersonal, and organizational skills.
Experience with marketing automation and CRM tools.
Working knowledge of web analytics tools (Google Analytics, WebTrends, etc.)

Desired Candidate
5+ years of in-depth knowledge and experience leading B2B demand & lead generation.
Demonstrated success in positioning solutions that meet and exceed business objectives.
Possesses knowledge and experience in the tenets of traditional and demand generation B2B marketing.
Able to work in a rapid-paced setting while balancing strategic, tactical, and analytical responsibilities.
Team player with the confidence to present a qualified and positive attitude to customers.
Metrics-driven marketing mind with an eye for creativity.

📌 Digital Marketing Lead – Services Kakkanad
🏢 Millennium Consultants
📍 Kakkanad