The Category Manager will play a pivotal role in positioning the brand as a leading player in the premium segment. The role is responsible for driving the strategic growth of the category through three core pillarsCategory Management, Brand Building, and Offline Channel Management.
Working cross-functionally, the incumbent will develop and execute category strategies, strengthen brand equity, enhance consumer relevance, and optimize the offline retail ecosystem across premium and large-format retail channels. The role will be instrumental in identifying growth prospects, building compelling product assortments, delivering impactful in-store experiences, and driving sustainable revenue and profitability while ensuring alignment with the brand's premium positioning.