Job Description Public Relations Senior Executive Job Description
n Reports To: Manager/Senior Manager
n Top 5 things you will do in your role:
n 1. Media Relations & Outreach
n n Identify relevant media, journalists, influencers, and industry stakeholders for client mandates.
n Build and maintain strong relationships with media contacts.
n Assist in media outreach for press releases, interviews, features, and story placements.
n Track media opportunities and ensure timely follow-ups.
n n 2. Content Development & Documentation
n n Support in creating client presentations and internal documents.
n Ensure all communication materials are accurate, timely, and aligned with brand messaging.
n Draft press releases, media pitches, briefing notes, reports, agendas, and other communication materials.
n n 3. Client Servicing & Execution
n n Support day-to-day management of client accounts and deliverables.
n Coordinate with internal teams to execute campaigns, events, and communication plans.
n Ensure timelines are met and deliverables are executed efficiently.
n Assist in managing client requests and maintaining smooth communication.




n n 4. Campaign Coordination & Reporting
n n Monitor campaign performance and maintain coverage trackers.
n Prepare media monitoring reports, campaign summaries, and competitive analysis reports.
n Assist in planning and executing PR campaigns, launches, media events, and activations.
n n 5. Industry Awareness & Career development
n n Proactively identify relevant opportunities for clients.
n Demonstrate curiosity, willingness to learn, and adaptability in a fast-paced agency setting.
n Stay updated on media trends, industry news, and client sectors.
n n Top 5 things you need to have for this role:
n n 3+ years of experience in PR, communications, media relations, or a similar role.
n Robust written and verbal communication skills.
n Ability to manage multiple tasks and work in a deadline-driven environment.
n Strong interpersonal skills and ability to work collaboratively across teams.
n A proactive attitude with eagerness to learn and grow in the PR industry.
n

📌 Public Relations Specialist Raigarh
🏢 MSL India
📍 Raigarh