Job Description:

Job Descriptions:

The company is seeking a capable and proactive assistant manager to drive its public relations strategy in a structured and impactful manner. This role is central to enhancing the company’s brand image and building social trust through strategic engagement with media, stakeholders, and consumers.

This position works cross-functionally with internal departments such as Science and Sales to understand initiatives like academic collaborations, hospital outreach, sampling activities, and factory visits. You will also collaborate with internal spokespersons to ensure unified communication.

Together with a PR agency, this role will analyze social insight and develop content strategies that communicate how Yakult adds value to society. Factory visit coordination in collaboration with the factory PR team is also a key element. In addition, the role includes responsibility for handling customer communication, executing events, and managing partnerships with external organizations such as universities, companies, and sports bodies.

Key Responsibilities:





Media Relations & PR Agency Collaboration
Coordinate with PR agency to develop and implement strategic communication based on public and consumer insights
Support media engagement across print, television, and digital platforms
Review and manage press releases, track media coverage, and report to internal stakeholders
Organise press interviews, conferences, and media events

Corporate PR & CSR Activities
Plan and execute CSR programmes, including school visits and community initiatives
Lead brand reputation management, including proactive and reactive communications based on customer feedback, sales complaints, event reactions, and digital engagement
Manage factory and external tour visits and coordinate with the Factory PR team
Coordinate co-branded initiatives with universities, companies, and sports organisations

Cross-functional Collaboration (Science & Sales)
Col

📌 Assistant Manager – Pr Delhi (India)
🏢 DC Consultants
📍 India