01 Aug
|
StockGro
|
India
Job Description The only clarity you'd need is below :
n Our ads run on Instagram, YouTube, Reddit, and in-app placements like PhonePe or GPay. The copy gets written, passed to a designer, and then it's the designer's call what to do with it.
n That's the gap. And that's what we're hiring for.
n We all can agree that users only click on ads that grab their attention or get them curious.
n Now to ensure that our Ads grabs the users attention with a really solid hook, we want to hire someone who can pull off the following :
n 1. Ensure a positive creative is a complete thought - where the words, the visual, the layout, and the font hierarchy are all one decision, not four separate ones.
n 2. Ensure that she/he can create a copy line that connects what the product does to the exact pain the user is sitting with and does it in 6 words, not 60
n 3. Tell the designer which word gets the big bold treatment, which one sits smaller, and why
n 4. Have a clear POV on where the text lives on the creative and where it doesn't
n 5. Suggest a visual that makes the copy land harder - not just something that "looks valuable"
n Note :
That someone will have real ownership in deciding how and what quality users are getting acquired.
n Now let's talk about what the comapny does and why is it exciting for you?
n StockGro is an investment advisory and knowledge platform that connects users with SEBI-registered experts to explore advanced investment strategies. It empowers users to master trading and investing through insightful market analysis, expert recommendations, and AI-powered research tools. With 35M+ users in India and partnerships with 1,500+ top educational institutions globally, StockGro is shaping the future of financial advisory and wealth management.
n About StockGro
n Founded in January 2020 by former venture capitalist Ajay Lakhotia, we're well-funded. We are backed by some of the respected investors – General Catalyst, BITKRAFT, Roots Ventures, and the likes of Kunal Shah, Vivekananda Hallekere, Rahul Garg as Angels. We have some brilliant minds with us, working on a mission to make 400 million Indian millennials investment-ready, with Senior Executives from Sequoia, Swiggy, Glance, Airtel, Uber, and institutions like ISB, NITs, and IIMs.
📌 Copywriter Bengaluru (India)
🏢 StockGro
📍 India