The CoinDCX Journey: Building the Future of Finance

At CoinDCX, our mission is transparent - to make crypto and blockchain accessible
to every Indian and enable them to participate in the future of finance. As
India’s first crypto unicorn valued at $2.45B, we are reshaping the financial
ecosystem by building secure, transparent, and scalable products that power
adoption at scale. We believe that change starts together. It begins with bold
ideas, relentless execution and people who want to build what’s next. If you’re
driven by purpose and thrive in environments where your work defines the next
chapter of an industry, you’ll feel right at home here.

About the Role

At CoinDCX, Brand is our primary trust engine - the system that translates
frontier financial technology into mass adoption, institutional credibility and
category leadership.

As SVP - Marketing, you will be the Category Architect for Crypto in India.
Your mandate is not to promote crypto, but to normalize and institutionalize it
shaping how millions of Indians understand, assess and trust this current asset
class.





You will own the full arc of brand impact: trust, recall, organic acquisition
and market share. Operating at the intersection of cultural narrative,
regulatory nuance, reputation management and capital discipline, your work will
determine how CoinDCX is seen as the default, responsible gateway to the future
of finance.

This role calls for a leader who thinks in multi-year horizons, stays steady
under external scrutiny and builds brand systems that endure market cycles. You
will lead a 20+ member, multi-disciplinary team across brand, media, social,
PR, content and creative, while partnering closely with Growth, Product,
Policy, Business and Leadership to ensure absolute alignment between what we
build, say and stand for.

If defining a category, stewarding institutional trust at scale and building
one of India’s most consequential financial brands excites you, this role will
both challenge and reward

📌 Svp Marketing Bengaluru
🏢 Marketing
📍 Bengaluru