Job Summary:

We are seeking an experienced Sales Development Manager to lead our outbound sales efforts for our accounting software services. This strategic leadership role will oversee the entire sales development function, including Data Research Assistants (DRAs) and Sales Development Representatives (SDRs), while coordinating with the Pre-Sales team. The ideal candidate will drive revenue growth through effective team management, process optimization, and coaching while establishing a high-performance sales culture.

Primary Responsibilities:
Sales Strategy & Execution:
Define and implement outbound sales strategies aligned with company revenue goals
Establish territories, account distribution, and targeting criteria
Set individual and team KPIs, quotas, and activity metrics
Develop and refine sales methodologies specific to accounting software
Create strategic approaches for different market segments within the accounting sector
Implement effective pipeline management and forecasting processes
Process Optimization:
Monitor workflow transitions between DRA,



SDR, and Pre-Sales teams
Identify and resolve process bottlenecks in the sales cycle
Implement best practices for CRM usage and data management in Pipedrive
Analyze conversion metrics at each stage of the sales process
Drive continuous improvement in outreach effectiveness and efficiency
Standardize successful approaches into repeatable playbooks
Sales Enablement:
Develop comprehensive training programs for team members
Create effective scripts, email templates, and objection handling guides
Design and implement sales collateral specific to accounting industry needs
Collaborate with marketing on content and messaging for outbound campaigns
Stay updated on industry trends and competitive intelligence
Lead regular training sessions on recent features, market changes, and selling techniques
Performance Management & Reporting:
Track and analyze team performance metrics

📌 Business Development Manager Ahmedabad
🏢 Satva Technolabs
📍 Ahmedabad