Overview
The Search Manager for Advertising and Campaign Management plays a critical role in the digital marketing landscape of our organization. This position demands a strategic mindset and hands-on experience to develop, implement, and optimize paid search campaigns across various platforms. The Search Manager will collaborate with cross-functional teams, allocate budgets effectively, and analyze performance data to drive business results. As the digital marketing domain continues to evolve, this role becomes increasingly important for enhancing brand visibility, attracting potential customers, and ensuring competitive positioning in the market. The successful candidate will possess solid analytical skills and creativity, allowing them to craft compelling campaigns that resonate with target audiences. They will be responsible for keeping abreast of industry trends, ensuring that our campaigns utilize the latest technologies and strategies. This position not only influences customer acquisition but also significantly contributes to the company’s overall growth and strategy.




Key Responsibilities
Develop and implement paid search strategies for various campaigns.
Manage and optimize budgets for different campaigns to maximize ROI.
Analyze campaign performance metrics and adjust strategies accordingly.
Collaborate with creative teams to develop engaging ad copy.
Conduct keyword research and competitive analysis to inform strategies.
Utilize data analytics tools to assess keyword performance and trends.
Oversee A/B testing for ad variations to determine effectiveness.
Manage relationships with external vendors and ad platforms.
Monitor industry trends and competitors to identify recent opportunities.
Collaborate with SEO teams to align search strategies.
Provide training and mentorship to junior team members.
Develop reporting templates to communicate results effectively.
Attend industry conferences to enhance skilled knowledge and network

📌 Search Manager For Ad Pune
🏢 Akshya Patra Services
📍 Pune