FusionCharts, a JavaScript charting library for developers, comes with a strong organic footprint with 100,000+ users a month, through organic sources. To expand our presence in the charting ecosystem and scale to current market segments (with current products in pipeline); we're looking for a content writer to expand our organic activities with new projects.
At FusionCharts , we believe in the 4-step methodology for successful content marketing: Strategy | Creation | Distribution | Analysis. Let's look at how the content writer plays a role in this methodology:
Strategy & Creation: Figuring out content topics & building a content pipeline:
You will be working with two teams on the following:
1) Developer Content Team: We have a strong set of content writers who have have developer experience, and currently write content around the following:
Installation & getting started guides
Charting with different technology stacks (with code snippets)
Charting details (features, functions, themes etc.)
APIs and other developer documentation
Outcome:
You will work with the team leads to figure out how we can take these developer documentation and reuse them to create interesting articles/video series/ebooks. Example of content. More examples in our blog.
2) Data Visualization Team: We have a strong set of Data Visualization experts, who have and are building products around charts & dashboards. You need to work with this team of DV experts to:
Research on Deep DV articles online
Discuss product features & functionalities and how DV is incorporated in them
Read DV Books
Outcome: You will work with the team to create a set of topics and content material around Data Visualization and prepare articles/videos/infographics/ebooks around the same. Example of content.
Distribution & Analysis: You will report to and work with the marketing team
to learn and ensure that all the content pieces are aligned to business outcomes: