- Develop and execute growth marketing strategies to generate qualified leads and drive business growth across residential, commercial, and industrial segments.
- Plan, launch, and optimize paid marketing campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, YouTube, and other relevant digital channels.
- Manage the company's digital presence, including the website, SEO, landing pages, email marketing, and lead generation funnels.
- Create and execute monthly content calendars for social media, blogs, case studies, videos, and marketing campaigns aligned with Ascent's brand positioning.
- Monitor campaign performance using Google Analytics, Meta Ads Manager, Google Search Console, and other analytics tools, providing actionable insights and recommendations.
- Conduct A/B testing and continuously optimize campaigns to improve lead quality, conversion rates, and return on ad spend (ROAS).
- Work closely with the Sales, Service,



and Leadership teams to understand business priorities and develop campaigns that support revenue objectives.
- Coordinate with designers, photographers, videographers, agencies, and other external partners to deliver high-quality marketing assets.
- Stay updated with the latest digital marketing trends, AI marketing tools, and industry best practices to identify current growth opportunities.
- Track KPIs and prepare weekly and monthly performance reports covering leads, CPL, website traffic, conversions, and campaign ROI.
- Support branding initiatives, product launches, exhibitions, customer events, and corporate communications.
- Maintain consistency across all marketing collateral while strengthening Ascent's brand identity across digital and offline channels.

📌 Growth Marketing Manager (Karnataka)
🏢 Ascent Lifts & Escalators
📍 Karnataka