Job DescriptionJob Title: Executive – Offline Media Planning NLocation: Mumbai NCTC: Up to 5 LPA NExperience: 6–12 Months NAbout the RolenWeare looking for an enthusiastic and detail-oriented Offline Media Planner with 6–12 months of experience in traditional media planning. The ideal candidate should have hands-on exposure to TV, Print, Radio, or OOH planning, be comfortable working with media planning tools like BARC, and possess strong analytical and communication skills. NKey Responsibilitiesn N Support the planning and execution of offline media campaigns across TV, Print, Radio, Cinema, and OOH. N Analyze audience and media consumption data using BARC and other industry tools. N Prepare media plans, schedules, and post-campaign reports. N Work closely with internal planning teams and media partners to ensure timely campaign execution.
N Track campaign performance and provide actionable insights. N Maintain campaign documentation, reports, and media trackers. N Coordinate with cross-functional teams to ensure seamless campaign delive NnSkills & Qualifications Nn 6–12 months of experience in Offline Media Planning. N Hands-on experience with BARC is mandatory. N Strong proficiency in Microsoft Excel (Pivot Tables, VLOOKUP/XLOOKUP, basic formulas, data analysis). N Good understanding of TV, Print, Radio, OOH, and media planning fundamentals. N Strong analytical and numerical aptitude. N Excellent verbal and written communication skills. N Ability to work in a fast-paced, cooperative environment. N
📌 Executive (Alibag)
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