Sr. CRM Specialist

EBG Group | Hyderabad | Full-time | Permanent

Salary: ₹8–11 LPA (Negotiable based on experience)

Job Description

EBG Group is looking for an experienced Sr. CRM Specialist to lead and optimize our CRM systems across multiple brands. In this role, you will own CRM strategy, automate sales workflows, improve lead management, and collaborate with sales, marketing, and technology teams to drive customer acquisition and conversion.

This is an exciting opportunity for a data-driven professional who enjoys building scalable CRM processes in a fast-paced, multi-brand organization.

Key Responsibilities

- Own and manage CRM strategy, configuration, and administration across multiple brands.
- Design and optimize lead-to-customer lifecycle workflows and sales pipelines.
- Configure workflow automation, lead scoring, lead assignment, and follow-up sequences.
- Partner with sales and marketing teams to implement CRM solutions.
- Ensure CRM data accuracy, consistency, and de-duplication.
- Build dashboards and reports to monitor lead funnel, conversions, and sales performance.
- Integrate CRM with third-party tools such as marketing platforms, WhatsApp, telephony systems, and other business applications.
- Train and support teams on CRM best practices.
- Identify process improvements and implement scalable CRM solutions.
- Troubleshoot CRM issues and coordinate with vendors when required.
- Mentor junior CRM or operations team members.

Required Skills

- 4–6 years of experience with CRM platforms such as Zoho CRM, Salesforce, HubSpot, LeadSquared, or similar.
- Strong experience in CRM configuration,



workflow automation, and pipeline management.
- Experience managing CRM operations in high lead-volume or multi-brand environments.
- Good understanding of sales funnels, lead scoring, and conversion optimization.
- Experience building CRM dashboards and performance reports.
- Knowledge of CRM integrations using APIs or native connectors.
- Robust analytical, problem-solving, and stakeholder management skills.
- Excellent communication skills.

Preferred Skills

- Experience with AI-powered CRM or sales automation tools.
- Basic SQL knowledge for reporting and data validation.
- Experience in startup, conglomerate, or multi-brand organizations.
- Exposure to marketing automation platforms.
- Prior experience leading or mentoring CRM teams.

Why Join EBG Group?

- Lead CRM operations across a growing portfolio of brands.
- Work closely with business leaders to drive sales performance.
- Opportunity to influence CRM strategy and digital transformation.
- Fast-paced, collaborative, and innovation-driven work environment.
- Excellent career growth and leadership opportunities.

Job Details

- Role: Sr. CRM Specialist
- Experience: 4–6 Years
- Employment Type: Full-time, Permanent
- Location: Hyderabad
- Salary: ₹8–11 LPA (Negotiable)
- Work Mode: Work From Office

Apply Now

If you're passionate about CRM systems, automation, and improving customer lifecycle management, we'd love to hear from you.

Send your resume to: [email protected]

Immediate joiners are preferred.

Pay: ₹800,000.00 - ₹1,100,000.00 per year

Work Location: In person

📌 Sr. CRM Specialist (India)
🏢 EBG Group
📍 India