Job Description – Lead Generation Executive

Job Title: Lead Generation Executive
Department: Sales & Business Development
Experience: 1–3 Years
Employment Type: Full-Time
Location: B 57 , IInd floor , New Krishna Park , Vikaspuri New Delhi 110018

Job Summary

We are looking for a motivated and result-oriented Lead Generation Executive to support our Sales & Business Development team. The candidate will be responsible for identifying potential customers, generating qualified leads, conducting initial communication, and maintaining a healthy sales pipeline.

Key Responsibilities

- Identify and generate potential leads through cold calling, email campaigns, LinkedIn, online platforms, databases, and other sources.
- Conduct market research to identify prospective clients and target industries.
- Make outbound calls to prospective customers and introduce company products/services.
- Understand customer requirements and identify potential business opportunities.
- Qualify leads based on defined criteria and forward qualified leads to the Sales Team.
- Maintain and regularly update lead information, follow-ups, and customer interactions in CRM/Excel.
- Follow up with prospects through calls, emails, and other communication channels.
- Coordinate with the Sales Team to ensure smooth conversion of qualified leads.
- Achieve daily, weekly, and monthly lead-generation targets.
- Prepare regular reports on lead generation activities, follow-ups, and conversions.




- Maintain professional relationships with prospects and ensure timely communication.
- Stay updated on market trends, competitors, and potential customer segments.

Required Skills & Qualifications

- Graduate in any discipline; preferably Sales, Marketing, Business Administration, or a related field.
- 1–3 years of experience in Lead Generation, Telecalling, Inside Sales, Business Development, or similar roles.
- Excellent verbal and written communication skills.
- Good convincing, negotiation, and interpersonal skills.
- Ability to handle cold calls and communicate confidently with prospective clients.
- Basic knowledge of MS Excel, MS Office, CRM tools, email, and internet research.
- Strong follow-up skills and a target-oriented approach.
- Ability to work independently as well as in a team.
- Good time-management and organizational skills.

Key Performance Indicators (KPIs)

- Number of leads generated.
- Number of qualified leads.
- Lead-to-appointment/conversion ratio.
- Daily/weekly/monthly calling and follow-up activities.
- Sales-qualified opportunities generated.
- Accuracy and timely updating of CRM/lead databases.

What We Offer

- Market-competitive salary based on experience and skills.
- Performance-based incentives.
- Professional growth and learning opportunities.
- Supportive and performance-driven work environment.
- Opportunity to develop a career in Sales & Business Development.

Interested candidates will contact me on +91-XXXXXXXXXX

Pay: ₹15,000.00 - ₹20,000.00 per month

Work Location: In person

📌 Lead Generation Agent (India)
🏢 Mahalaxmi Sansthan Ayurveda
📍 India