Job Description: Regional Business Manager (RBM) – OrthopedicsPosition Title: Regional Business Manager (RBM) – Orthopedic Division
Department: Sales & Business Development
Reports To: Zonal Sales Manager / National Sales Director
Location: Regional Headquarter (Extensive regional travel required)
Employment Type: Full-Time, PermanentJob PurposeThe Regional Business Manager (RBM) drives commercial growth, market share expansion, and territory development for our comprehensive orthopedic portfolio (including implants, trauma systems, and surgical instrumentation). This role is a strategic, second-line management position responsible for leading a high-performing field force, cultivating strong relationships with top-tier orthopedic surgeons and key opinion leaders (KOLs), and optimizing distributor networks across the assigned region.Key Responsibilities1. Strategic Sales & Revenue Generation

- Deliver monthly, quarterly, and annual regional sales targets for primary, secondary, and instrument portfolios.
- Design and execute localized, territory-specific business plans aligned with national marketing directives.
- Identify and capitalize on untapped market opportunities in corporate hospitals, trauma centers, and government institutions.
- Monitor financial health across the territory by enforcing strict credit frameworks, ensuring timely payment recovery, and maintaining zero outstanding defaults.

2. KOL Engagement & Clinical Support

- Build and sustain strategic partnerships with prominent Orthopedic Surgeons, Head of Departments (HODs), and hospital procurement boards.
- Organize and lead clinical workshops, CMEs (Continuing Medical Education), product demonstrations, and cadaver labs.
- Provide high-level technical positioning and administrative insights to ensure our systems are preferred in the Operating Theater (OT) workplace.

3. Team Leadership & Talent Management

- Manage, mentor, and track the productivity of Area Business Managers (ABMs) and Territory Managers (TMs).




- Conduct regular in-field assessments and co-travel to evaluate team competencies in product knowledge and clinical messaging.
- Actively minimize territory vacancies by implementing robust retention strategies and building a pipeline of qualified talent.

4. Distribution & Supply Chain Optimization

- Appoint, evaluate, and manage regional stockists and distributor networks to ensure flawless supply chain fluidity.
- Coordinate closely with logistics teams to balance stock levels, maintaining optimum primary and secondary inventory while minimizing product expirations.
- Monitor competitor pricing models, market shifts, and product adoptions, reporting real-time field intelligence back to corporate headquarters.

Required Qualifications & Experience

- Education: Bachelor’s degree in Life Sciences, Bio-Medical Engineering, or a related discipline is mandatory. An MBA in Marketing or Sales Management is highly preferred.
- Experience: Minimum 6–8 years of proven track record in medical device or pharmaceutical sales, with at least 3 years explicitly in a leadership/people management role within Orthopedic Implants, Trauma, Spine, or Joint Reconstruction, Re-generative Medicine, Pain Management.
- Clinical Competence: Sound foundational understanding of human anatomy, orthopedic surgical procedures, and operating theater protocols.

Key Skills & Core Competencies

- Strategic Territory Management: Demonstrated capability in data-driven planning and converting complex accounts.
- Commercial Acumen: Exceptional negotiation capabilities combined with accurate quarterly forecasting and P&L; monitoring skills.
- Leadership & Influence: Proven ability to inspire remote teams and collaborate seamlessly across cross-functional internal departments.
- Tools: Highly proficient in utilizing CRM software (e.g., Salesforce), automated field reporting systems, and Microsoft Office.

Pay: ₹16,088.54 - ₹58,605.60 per month

Benefits:

- Cell phone reimbursement
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund

Work Location: In person

📌 Regional Sales Manager - Orthopedics (India)
🏢 SISHYA MEDITECH
📍 India