Key Responsibilities
Market Planning & Alignment
- Consolidate global, regional, and category priorities into a single market marketing plan aligned with business goals.
- Coordinate planning cycles (annual / half-year/quarterly), including targets, budgets, and priorities
- Ensure marketing plans are signed off with key stakeholders (Market, Category, GTM and WW teams)
Budget & Investment Planning
- Support budget allocation, phasing, and tracking across campaigns, programs, and initiatives.
- Build business cases for incremental investments and support trade‑off decisions.
- Track spend vs. plan and flag risks or reallocation opportunities.
4P & GTM Planning Support
- Support Category teams in 4P planning (Product, Price, Place, Promotion) at market level.
- Translate category and GTM priorities into actionable marketing program.
- Ensure consistency and sequencing across campaigns and motions (e.g., product, services, ABM).
Cross‑Functional Coordination
- Act as the planning interface between Market Marketing, Category, Sales, Insights, Media, and Comms teams.
- Prepare planning inputs and outputs for leadership forums (quarterly business workshops, game plans, planning reviews).
- Ensure the voice of the market and customer is reflected in planning decisions.
Execution Readiness & Tracking
- Ensure plans are execution‑ready with transparent priorities, KPIs, and dependencies.
- Track progress against plan and support corrective actions where needed.
- Maintain planning documentation, dashboards, and scorecards.
Key Skills & Experience
- Strong experience in marketing and marketing program management or category management
- Proven ability to manage complex planning cycles and multiple stakeholders.
- Financial acumen: budgeting, forecasting, and investment trade‑off
- Structured, analytical mindset with strong communication skills
- Comfortable operating between strategy and execution
- Preferably with experience working in a large multinational tech organization
- 15+ years of total experience
📌 Head of Marketing Strategy, Planning and Operations (Gurugram)
🏢 Hp
📍 Gurugram