We are looking for a results-driven Digital Marketing / Performance Marketer with strong experience in Meta Ads lead generation for real estate projects(link removed) The ideal candidate should be capable of planning, executing, and scaling campaigns that generate high-quality property enquiries at optimized CPL.
Key Responsibilities
- Setup, manage, and optimize Meta Ads (Facebook & Instagram) campaigns
- Develop and execute real estate lead generation strategies
- Plan audience targeting & retargeting funnels to improve lead quality
- Monitor and optimize Cost Per Lead (CPL)
- Manage campaign budgeting, scaling, and performance tracking
- Execute property-specific campaigns (villa plots, apartments, gated communities)
- Implement location-based targeting for project catchment areas
- Analyze campaign data and generate actionable insights
- Work closely with sales team to improve lead conversion quality
Required Skills
- Robust experience in Meta Ads campaign setup & optimization
- Expertise in audience targeting & retargeting strategies
- Proven ability to generate real estate leads at optimized CPL
- Experience in campaign budgeting & scaling
- Hands-on experience with property lead generation campaigns
- Knowledge of location-based targeting strategies
- Prior real estate digital marketing experience (mandatory)
Experience
- 45 years digital marketing experience
- Minimum 2 yeasr in real estate lead generation preferred
📌 Digital Marketing Manager (Hyderabad)
🏢 Narayana Infra
📍 Hyderabad
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