- Understand the Indian digital ecosystem and formulate a robust strategy for client campaigns

- Work on budget bifurcation across various platforms keeping key considerations like impact and reach while preparing the overall strategy

- Discuss campaign strategy and execution plan with Business team to align it with the overall integrated media plan

- Oversee end-to-end campaign deployment and execution on a daily basis through regular monitoring and tracking

- Work closely with the client's creative agency to deliver on the expected deliverables and address any challenges related to campaign execution

- Conduct regular review meetings with the client and business team to discuss campaign progress and share optimization recommendations and data

- Suggest new ideas and innovations to the client basis ongoing developments in the evolving digital landscape

- Maintain and build relationships with key vendors and partners/ platforms/ publishers

- Drive cross functional exchange of knowledge and expertise within the team

- Seek recent partnerships and opportunities with clients and vendors on an ongoing basis

Role ProgressioN





To be defined in consultation with Business Head and HR team

experience range

- Associate Business Director – SSP: 13-15 years of work experience

Education Qualifications & Skills

Education Qualifications

- Bachelor's Degree

Skills

- Excellent Written and Verbal Communication Skills

- Presentation Skills

- Eye for Detail and Accuracy

- Analytical Skills

- Client Management

- Team Management

- Project Management

- Problem Solving Skills

- Financial Acumen

MANDATORY Certifications & tools

Certifications

- FB Certification

- Google Certification

- DV 360

Tools

- OMG Methodology & Tools (OMNI, OmNet)

- Google Ad Words

- Google Analytics

- Google Ads

- Platforms – FB, Instagram

- DV 360

- Tag Manager

Stakeholder INteractions

Internal

- Business Team

- Operations Team

External

- Clients

- Creative Agency

- Third Party Vendors – Platforms, Publishers, Partners

Recruitment Privacy Notices - Omnicom Media Group

📌 Associate Director - Performance Media (India)
🏢 Omnicom Media Group India - OMD
📍 India