An Manager – MICE (Sales & Operations) is an Manager responsible for both business development and execution of MICE activities, where MICE stands for Meetings, Incentives, Conferences, and Exhibitions/Events.

Key Responsibilities

1. Sales & Business Development

Generate new MICE business from corporate clients, associations, government bodies, and event planners.

Develop relationships with key accounts and decision-makers.

Prepare proposals, presentations, quotations, and contracts.

Achieve revenue and profitability targets.

Participate in industry networking events, trade shows, and client meetings.

Identify opportunities for conferences, incentive tours, product launches, and corporate events.

2. Operations Management

Oversee end-to-end execution of MICE events.

Coordinate with hotels, airlines, transport providers, venues, vendors, and event partners.

Ensure smooth logistics, accommodation, registration, and event delivery.

Manage event timelines, budgets, and quality standards.

Handle contingency planning and problem resolution during events.

3. Client Relationship Management

Act as the primary point of contact for major clients.

Conduct pre-event planning meetings and post-event reviews.

Ensure high client satisfaction and repeat business.

Negotiate rates and service agreements with suppliers.

4. Team Leadership

Lead and mentor sales and operations teams.

Assign responsibilities and monitor performance.

Train team members on MICE products, processes, and customer service standards.

Coordinate between sales, operations, finance,



and marketing departments.

5. Financial & Reporting Responsibilities

Prepare annual sales plans and budgets.

Monitor revenue, costs, and event profitability.

Track sales pipeline and conversion ratios.

Submit MIS reports and management presentations.

Ensure compliance with company policies and contractual obligations.

Typical KPIs

MICE revenue achieved

Gross profit margins

Number of events won and executed

Client retention rate

Customer satisfaction scores

Team productivity

Vendor cost optimization

Skills Required

Strong corporate sales and negotiation skills

Event planning and project management expertise

Vendor and stakeholder management

Budgeting and financial analysis

Leadership and team management

Excellent communication and presentation skills

Problem-solving under pressure

Educational Qualification

Bachelor's degree in Hospitality, Tourism, Business Administration, Marketing, or related field.

MBA or specialization in Sales/Marketing is often preferred.

Experience Required

Typically 8–15 years in MICE, corporate travel, event management, hospitality, destination management, or tourism, with prior experience handling both sales and operational functions.

Pay: ₹55,851.52 - ₹60,945.94 per month

Advantages:

- Cell phone reimbursement
- Paid time off

Experience:

- Sales: 8 years (Required)
- B2B Marketing: 8 years (Required)
- Travel planning: 8 years (Required)
- Operations management: 8 years (Preferred)

Work Location: In person

📌 Manager - Sales & Administration (India)
🏢 Raghav IT Solution Services OPC
📍 India