Location - Gurugram

Experience - 6 months

Duration: 6 months, and likely to convert to employment

We are seeking a Digital Marketing Intern who is passionate about performance marketing, SEO, and lead generation. You’ll be responsible for driving inbound and outbound demand through paid campaigns, organic optimization, and email outreach — focusing on US and European markets for Worxwide’s IT and digital consulting services.

Key Responsibilities

Search Engine Optimization (SEO)

- Conduct keyword research, content gap analysis, and competitor benchmarking.

- Optimize website pages, blogs, and landing pages for on-page and technical SEO.

- Build backlinks and monitor domain authority using tools like Ahrefs, SEMrush, or Moz.

- Track rankings, impressions, and conversions through Google Search Console & Analytics.

Performance Marketing (PPC & Paid Campaigns)

- Assist in creating and managing Google Ads, LinkedIn Ads, and Meta campaigns.

- Optimize ad copies, landing pages, and targeting for maximum CTR and lead conversions.

- Analyze campaign metrics (CPC, CPL, CTR, ROI) and prepare performance dashboards.

- Research recent keyword opportunities and audience segments for B2B lead generation.

Email & Drip Marketing





- Design and execute email campaigns and nurture sequences targeting CXOs and decision-makers.

- Segment contact lists and personalize outreach for ABM initiatives using tools like HubSpot, Apollo, or Mailchimp.

- Track open rates, click-through rates, and conversions to measure engagement.

Analytics & Reporting

- Monitor overall marketing performance using Google Analytics, HubSpot, and CRM dashboards.

- Prepare weekly reports highlighting lead funnel health, campaign ROI, and key insights.

- Collaborate with design and content teams to align visuals and messaging with data trends.

Must-Have Skills

- Must have 6 months experience in SEO, PPC (Google Ads/LinkedIn Ads), and Email Marketing fundamentals.

- Familiarity with Google Analytics, Google Tag Manager, and Search Console.

- Proficiency with marketing tools like SEMrush, Ahrefs, HubSpot, Mailchimp, or Apollo.

- Ability to plan and execute lead-gen focused campaigns for B2B audiences.

- Bachelor’s or Master’s in Marketing, Business, IT, or related field.

- Prior internship or certification in digital marketing, growth marketing, or PPC preferred.

📌 Intern- Digital Marketing (India)
🏢 Worxwide
📍 India