Channel Development & Distribution Sales

- Identify, recruit, and onboard regional distributors, dealers, and stockists for ABIRA STEM and robotics products.

- Drive monthly sales targets through distribution and channel partner networks.

- Set up regional reseller partnerships with coaching centers, STEM labs, retail chains, and school vendors.

2. Territory Expansion

- Strategically expand ABIRA’s footprint across tier 1, 2, and 3 cities.

- Monitor regional demand, competitor activity, and pricing strategies.

3. Relationship Management

- Build robust relationships with channel partners, ensuring consistent order flow and repeat business.

- Address distributor concerns and provide training/support on product knowledge and sales pitches.

4. Sales Planning & Reporting

- Create territory-wise sales plans, forecasts, and achieve KPIs.

- Maintain CRM and share weekly/monthly sales reports with leadership.

5. Market Intelligence & Growth Initiatives

- Stay updated with market trends in EdTech,



STEM kits, and electronic learning tools.

- Suggest new regions, product bundling strategies, and campaign ideas for driving distribution sales.

Qualifications & Skills:

- Bachelor's/Master’s degree in Business, Marketing, or Electronics/Engineering-related field.

- 3–7 years of experience in distribution/channel sales , preferably in education products, robotics kits, consumer electronics, or automation tools .

- Strong network of resellers/distributors in the education or electronics domain.

- Excellent negotiation, communication, and leadership skills.

- Willingness to travel for distributor onboarding and market expansion.

Preferred:

- Experience working with STEM/robotics product lines or K-12 education tools.

- Proficiency in CRM tools, Excel reporting, and channel incentive structures.

📌 Distribution Sales Manager – ABIRA (Delhi)
🏢 Council for Robotics & Automation (AICRA)
📍 Delhi