Company Profile

Lennox (NYSE: LII) Driven by 130 years of legacy, HVAC and refrigeration success, Lennox provides our residential and commercial customers with industry-leading climate-control solutions. At Lennox, we win as a team, aiming for excellence and delivering innovative, sustainable products and services. Our culture guides us and creates a workplace where all employees feel heard and welcomed. Lennox is a global community that values each team member’s contributions and offers a supportive workplace for career development. Come, stay, and grow with us.

Job Description

Website Management & Optimization
- Own and manage the business unit’s websites as a core digital channel supporting brand and lead generation goals.
- Perform CMS updates, landing page creation, and content publishing to ensure accuracy and consistency.
- Optimize site structure, UX, SEO, and conversion paths to improve engagement and performance.
- Monitor website analytics and drive continuous improvements based on insights and KPIs.
- Collaborate with IT and external partners to manage enhancements,



integrations, and technical performance.

Marketing Automation & Nurture Programs
- Perform Marketing Automation activities on SFMC, leveraging the team’s support when on the following:
- Building emails, segments, and journeys
- Designing and managing lead nurture programs to guide prospects through the funnel.
- Running reports, analyzing journey performance, personalization experiences and implementing improvements.

Lead Generation Strategy, Media Planning & Execution
- Develop and execute full-funnel lead generation strategies across organic and paid channels.
- Build and maintain integrated media plans aligned to audience segments, campaign goals, and budget allocations.
- Execute ad placement across search, social, display, and other relevant platforms.
- Collaborate with content, creative, and automation teams to deliver cohesive demand-generation programs.
- Monitor funnel and c

📌 Specialist - Digital Marketing (Chennai)
🏢 Lennox International
📍 Chennai