Job Role: PR Executive | Earned Media & Brand Visibility
Location: Hyderabad, Telangana
Company: Harmony United Medsolutions Pvt. Ltd.
About Us:
Harmony United Medsolutions Pvt. Ltd. (HUMS) is a agile and innovative company dedicated to transforming the healthcare industry. With nine years of experience, we specialize in delivering end-to-end healthcare management services, including medical billing, accounts receivable management, and other critical healthcare operations.
We support Harmony United Psychiatric Care, a US-based healthcare organization. At HUMS, we are driven by excellence, innovation, and continuous growth as we expand our footprint in the healthcare sector.
Position Overview:
The Publicist / Earned Media – Senior Executive is responsible for executing and supporting earned media initiatives that enhance brand visibility and strengthen the organization’s reputation in the behavioral health and healthcare space.
This role focuses on proactive media pitching, content development, journalist engagement, and securing consistent press coverage.
The ideal candidate is a strong communicator with hands-on experience in public relations execution and media outreach.
Responsibilities:
Earned Media Outreach
Identify and execute earned media opportunities for:
Service launches (e.g., TMS therapy, group therapy)
New clinic openings and expansions
Healthcare awareness campaigns and events
Industry trends and timely news opportunities
Build and maintain updated media lists (local, regional, healthcare trade)
Pitch stories via email, phone, and digital platforms
Follow up consistently to secure media coverage
Content Development
Draft press materials including:
Press releases
Media advisories
Pitch emails and story angles
Support creation of press kits (fact sheets, leadership bios, images, and media assets)
Coordinate with internal teams to:
Gather accurate information
Develop leadership quotes
Ensure brand messaging and compliance alignment
Media Re
📌 PR Executive | Earned Media (Hyderabad)
🏢 Harmony United Psychiatric Care
📍 Hyderabad
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