Posted on: Aug, 25, 2023

Practice:

Governance_Function

Practice Sub-Area:

Marketing

Job Description:

- Design, plan, execute and optimize high quality prospect/ customer data build and update for multiple stake holders to meet business objectives.
- Proactively identify challenges with data health & hygiene and undertake initiatives to cleanse/ update data, leveraging technology where possible.
- Implement and report data build and update performance with granular tracking across relevant KPIs, including but not limited to prospect/ customer data universe size,segmentation by industry, revenue, company size, geo markets, prospect function/department, seniority level, etc.
- Manage data attribute fulfilment (group/ company/ contact information) to enable data segmentation for marketing campaigns, execute impactful programs to augment data
hygiene.
- Leverage technology for automation in sourcing of data, building and verifying email addresses, tagging, and flagging of data, data attribute fulfilment, etc. to proactively optimize
data build.
- Collaborate with sales, delivery organization, technology teams and other teams to ensure all data sets are aligned with broader business goals.

Essential Requirements:





- A minimum of 8-15 years of experience in B2B prospecting and sales (CRM) data build and data management.
- Deep understanding and experience of managing data throughout the prospect/ customer journey, encompassing pre-sales, sales, customer service, etc.
- Knowledge and experience with automation tools for data build and data cleansing.
- Work effectively with cross-functional teams and multiple stakeholders.
- Identifying and estimating universe size and segmentation of prospect/ targeted ecosystems.
- Master’s degree – Preferably MBA

Qualifications:

Any GraduateMBA

Employment Type:

Full Time

FB’s Equal Employment Opportunity Commitment

Futurebridge is committed to equal opportunity in employment. It is Futurebridge's global policy that equal employment chance be provided without regard to age, race, creed, color, religion, sex, disability, pregnancy, medical condition, sexual orientation, gender identity or expression, ancestry, veteran status, national or ethnic origin or any other legally recognized status entitled to protection under applicable laws.

📌 Head of Data (India)
🏢 FutureBridge
📍 India