Responsibilities As a PPC specialist, you'll be involved in:
creating and planning a variety of PPC campaigns across a range of digital channels overseeing existing campaigns and making recommendations on how to optimise them analysing trends and making data-driven decisions
writing engaging copy for adverts
proofreading
making creative suggestions for advert templates
account management of clients
relationship building and business development
producing detailed analysis and reports of campaigns
presenting data and reports to a range of audiences.