Position: Operations Manager – Brand Activations & Experiential Marketing
Experience: 5 to 10 Years
Industry: Brand Activations / Experiential Marketing / Corporate Events
Company: An Event & Activation Agency working extensively with Premier Luxury Automobile Brands (70% Activations, 30% Corporate Events)

Role Overview:
We are looking for a energetic and detail-oriented Operations Manager to lead end-to-end execution of high-impact brand activations, roadshows, mall promotions, dealership launches, test-drive programs, and experiential campaigns for luxury automobile brands, along with select corporate events.

Key Responsibilities:

- Plan and manage complete on-ground execution of brand activations and experiential campaigns
- Handle multi-city roadshows, mall activations, dealership events, product launches, and consumer engagement programs
- Finalize and manage vendors for fabrication, set-ups, AV, digital, promoters, logistics, and manpower
- Coordinate with creative, client servicing, and brand teams to translate concepts into executable formats
- Prepare detailed production schedules, installation plans, and run-of-show
- Manage permissions, compliances, mall / venue coordination, and statutory approvals
- Ensure brand guideline adherence, premium finish,



and high-quality execution suitable for luxury brands
- Control budgets, negotiate with vendors, and ensure cost efficiencies
- Lead on-ground teams during set-up, live days, and dismantling across locations

Required Skills & Profile:

- 5–10 years of experience in Operations / Production in:
- Brand Activations, Experiential Marketing, or
- Event Management with strong exposure to on-ground promotions and roadshows
- Prior experience handling automobile brands or premium / luxury clients will be a strong advantage
- Excellent vendor network across fabrication, AV, digital, manpower, and logistics
- Strong project management, attention to detail, and problem-solving skills
- Willingness to travel extensively and manage multi-location campaigns
- Ability to work under tight timelines and high brand scrutiny

Ideal Candidate:
Someone who understands the precision, quality, and brand sensitivity required for luxury automotive activations and can seamlessly manage large-scale, high-visibility campaigns with consistency across cities.

Job Type: Full-time

Pay: ₹75,000.00 - ₹100,000.00 per month

Work Location: In person

📌 Events Operations Manager – Brand Activations (BTL) (India)
🏢 Empower HR
📍 India