Reporting Manager: National Creative Director Job Purpose The Creative Director is responsible for FoxyMoron maintaining a leadership position in the market by contributing to:
- Success of a set of assigned client accounts (leading to account renewals and upsells) by providing clutter-breaking brand strategy and direction
- Acquisition of new client accounts by providing clutter-breaking brand strategy and direction during pitches
- Innovative, creative solutions across platforms
- New innovations internally and via partnerships
- Building of capable, independent, motivated teams Role Responsibilities & Deliverables 1. Strategic
- Work with content partners to generate new concepts and opportunities
- Create case studies along with the Account Management team to be used for award entries, partnerships and pitches 2. Communication & Coordination
- Attend large size campaign briefs by the Account Management team
- Meet clients every couple of months to understand satisfaction with creative strategy and execution and build relationship
3. Creative Strategy
- Brand strategy basis the decoded client brief for campaigns
- Brand strategy for recent client pitches
- Pitch large campaigns to clients along with the Account Management team Mumbai | Gurugram | Bengaluru
- Drive the agenda for innovation (new trends, insights and content formats) that can be utilized for client pitches, client briefs and new partnerships 4. Creative Execution
- Ensure creation of contextual,
innovative content
- Define the agenda and guidelines of collaboration with functional teams for executing client briefs
Work closely with arts & graphics, video and production teams to co-create content Vet concepts, final scripts and storyboards (created with the art team)
- Conduct aesthetic checks and edits during pre-production and production stage
- Attend shoots and music recordings to supervise work quality and processes
- Sign-off on ideas related to influencer associations
- Ensure accurate referencing and industry benchmarking by the team 5. Team
- Hire capable, independent resources that can understand, communicate and execute client briefs accurately
- Organize weekly team meetings to track work progress and provide feedback to the team as a whole
- Create a team culture of innovation, research and self-development
- Work with the L&D; team to structure training programs that directly impact work quality along with specific competencies Core Competencies
1. Creativity lnnovate ideas for campaigns
- Understand design and smart copy and recognize fresh approaches to advertising
- Intimate understanding of design, copy and web best practices/guidelines
- Keen awareness of current trends in advertising
2. Leadership & Team Management
- Lead by example & mentor team members
- Keep team members motivated at all times
Provide appropriate level of feedback concerning team progress (via performance reviews and on the job feedback) Train, mentor and motivate the team
📌 Creative Director (India)
🏢 FoxyMoron
📍 India
Reply to this offer
Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.