Marketing Generalist (India)

Marketing Generalist (India)

02 Aug
|
Learntastic
|
India

02 Aug

Learntastic

India

About LearnTastic

LearnTastic is a quick-growing online education platform providing accredited continuing-education and compliance courses for professionals across industries—from healthcare and construction to HR and education. With more than 1,000 courses and over a million learners served, LearnTastic is redefining accessible, self-paced learning. Our mission is to make professional development simple, engaging, and impactful—anytime, anywhere.

About the role

We’re looking for a Marketing Generalist who’s comfortable wearing multiple hats — someone
who can jump between updating a webpage, building out a Salesforce campaign, pulling
analytics, and putting together a polished design asset or presentation, all in the same day. This
is a great fit for someone with 1–3 years of hands-on marketing experience who wants to grow
into a broader strategic role while remaining close to day-to-day execution.

Job Description:

- Make routine updates and edits to company websites (content, images, basic layout

changes) in WordPress

- Support email marketing and campaign execution using Salesforce Marketing Cloud

Account Engagement (MCAE / Pardot), including building emails, landing pages, forms,
and automation workflows

- Manage and update records, leads, and campaign data within Salesforce CRM
- Design marketing collateral (social graphics, one-pagers, presentations, email templates)

using the Adobe Creative Suite (Photoshop, Illustrator, InDesign)

- Build and format PowerPoint presentations for sales, leadership, and internal use
- Monitor and report on website and campaign performance using Google Analytics




- Assist with paid digital campaigns (Google Ads, social ads), including basic setup,

monitoring, and reporting

- Support broader marketing functions: content creation, brand consistency, sales

enablement materials, internal communications, and event coordination

- Collaborate with sales, leadership, and other departments to align marketing efforts with

business goals

- Social Media Posting and Monitoring

Must-Have Qualifications:

- 1–3 years of marketing experience (internships count)
- Hands-on experience editing websites in WordPress
- Working knowledge of Salesforce CRM and Salesforce MCAE / Pardot
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Strong PowerPoint skills — building clean, professional, on-brand decks
- Familiarity with Google Analytics and Google Ads
- Understanding of core marketing principles: campaigns, segmentation, content strategy,

basic SEO

- Strong attention to detail and comfort managing multiple projects at once
- Clear written and verbal communication skills

Nice to have:

- Experience in a B2B or manufacturing/industrial marketing environment
- Basic HTML/CSS knowledge for email or web tweaks
- Elementor or page-builder experience within WordPress
- Experience supporting multi-brand or multi-entity marketing efforts

What success looks like in the first 6 months:

- Comfortably managing WordPress edits and Salesforce/MCAE campaign builds with

minimal oversight

- Producing clean, on-brand design assets and presentations independently
- Delivering basic performance reports (traffic, campaign engagement, ad performance) on

a regular cadence

This is a remote position.

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📌 Marketing Generalist (India)
🏢 Learntastic
📍 India

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