Job Title: Performance SEO & AI Growth Manager(Digital Marketing | Lead Generation | Search Dominance)

Location: Bangalore, India

Experience: 3–6 Years

About XIPHIAS Immigration (India)

XIPHIAS Immigration Bangalore is one of the most trusted and leading global mobility consultancies, delivering end-to-end immigration, visa, and corporate mobility solutions. With a strong presence across India, Dubai, and Canada, we are focused on high-performance growth, global reach, and digital dominance.

Role Overview

We are hiring a Performance-Driven SEO & Digital Growth Manager to lead our India digital growth strategy, focusing on:

- Top Google rankings (Page 1 / Top 3)
- AI search visibility (ChatGPT, Google AI Overviews, Gemini)
- High-quality lead generation (not just traffic)

This role is critical in driving revenue growth through search dominance across Indian and global markets.

Core Objective (Performance Driven)

- Rank XIPHIAS websites in Top 3 positions for high-intent keywords
- Generate qualified inbound leads consistently
- Achieve strong visibility across Google + AI search ecosystems
- Deliver measurable ROI from SEO + Paid campaigns

Key Responsibilities1. AI-Driven SEO & Search Dominance

- Build and execute AI-first SEO strategies
- Optimize for:
- Google Search + AI Overviews (SGE)
- ChatGPT / LLM discovery
- Voice & conversational search
- Implement:
- Semantic SEO & topical authority frameworks
- Structured data (schema) for AI visibility
- Target featured snippets & zero-click search results

2. Advanced SEO Execution (On-Page + Technical + Off-Page)

- Drive on-page SEO optimization (content, internal linking, metadata)
- Lead technical SEO improvements:
- Site speed, indexing, crawlability
- Core Web Vitals
- Execute off-page SEO strategies:
- High-quality backlinks
- Guest posting & digital PR




- Improve domain authority and trust signals

3. Keyword Strategy & Search Intent Mapping

- Identify high-conversion keywords (India + Global markets)
- Focus on:
- Long-tail keywords
- AI search queries
- Location-based keywords (Bangalore, India, Global)
- Map keywords across:
- TOFU / MOFU / BOFU funnel stages
- Continuously improve SERP rankings

4. Content & Authority Building

- Lead creation of:
- Blogs, landing pages, pillar content
- Immigration & investment-focused articles
- Ensure content is:
- SEO optimized + AI-friendly
- Conversion-focused
- Build topical authority in immigration & global mobility

5. Paid + Organic Growth Integration

- Manage and optimize:
- Google Ads (Search, Display, Remarketing)
- Align SEO + PPC for maximum search visibility
- Optimize:
- Cost per lead (CPL)
- Conversion rates

6. Analytics, CRO & Performance Optimization

- Track performance using:
- Google Analytics
- Search Console
- SEO tools (Ahrefs, SEMrush)
- Monitor:
- Traffic quality
- Lead conversions
- Funnel performance
- Execute:
- A/B testing
- Landing page optimization (CRO)

7. Competitor & AI Market Analysis

- Analyze competitor:
- Keyword strategies
- Backlink profiles
- Content performance
- Track:
- Google algorithm updates
- AI search trends
- Continuously refine strategy to stay ahead in rankings

Key Skills Required

- Strong expertise in:
- SEO (Technical + On-page + Off-page)
- AI SEO / LLM visibility / SGE optimization
- Google Ads (AdWords)
- Deep understanding of:




- Search intent & keyword strategy
- Content marketing & authority building
- Hands-on with:
- Google Analytics, Search Console
- Ahrefs / SEMrush
- Technical SEO tools
- Experience in:
- Lead generation & performance marketing
- Strong analytical, ROI-driven mindset

Performance KPIs (Strictly Measured)

- Top 3 ranking for target keywords
- Growth in qualified leads (monthly targets)
- Reduction in Cost Per Lead (CPL)
- Organic traffic quality (conversion-focused)
- AI visibility (featured snippets / AI mentions)
- Conversion rate improvements
- ROI contribution

Compensation Structure (India – Performance-Based)

- Competitive fixed salary depending on experience
- High-performance incentives linked to:
- Rankings achieved
- Leads generated
- Revenue contribution
- Quarterly bonuses for search dominance milestones
- Fast-track promotions based on performance

Preferred Candidate Profile

- Experience in Immigration / Visa / Education / Consulting / High-ticket services
- Proven success in ranking websites on Page 1 / Top 3 (Google India)
- Experience targeting Indian + international markets
- Passion for AI-driven SEO and growth hacking

Why Join XIPHIAS Bangalore

- Work with one of India’s most trusted immigration consultancies
- Exposure to global markets (Canada, UAE, Europe, USA)
- Opportunity to lead AI-first digital growth initiatives
- High earning potential with performance incentives
- Fast-paced, growth-oriented environment

Job Type: Full-time

Perks:

- Paid time off

Application Question(s):

- Traffic vs Leads — which matters more and why?

Experience:

- Digital Marketing | Lead Generation | Search Dominance: 3 years (Required)

Location:

- Bangalore City, Bengaluru, Karnataka (Required)

Work Location: In person

📌 Performance SEO & AI Growth Manager (India)
🏢 XIPHIAS Immigration
📍 India