Company Profile:

Saathi is a manufacturing company that makes eco-friendly hygiene products. Founded by
graduates from MIT (US) and Nirma, we are innovators in the use of alternative materials
and zero-waste production. Our mission is to create hygiene products that are positive for the
body, environment, and community.

Our first product, biodegradable sanitary pads made from banana fibre, stands to
revolutionize the feminine hygiene sector. Each woman using Saathi pads can save 60kg of
pad waste in her lifetime. When women purchase a box of Saathi pads, they subsidize the
price of pads sold to women in urban slum and rural areas. We are building an unstoppable
team to help us bring Saathi biodegradable pads to women across India, and around the
world. .

About the Role:

We’re looking for a creative and highly organized individual to join our team as a
Communications Specialist/Storyteller.In this role, you’ll work with the team on a range of
initiatives including storytelling and content writing for marketing, fundraising and grants.
Marketing activities will include product announcements, social media, proposals, blogs,
website content, outreach, trend monitoring and more. Storytelling for videos is a plus .
The ideal candidate is an exceptional storyteller, well-versed in content for social media,
and comfortable working with a team in a fast-paced, dynamic, high-pressure environment.
He/She must have the ability to thrive in a start-up environment and can prioritize juggling
multiple projects. Should possess the ability to take initiative to develop new strategies and
out-of-the-box ideas. He/She should be able to work well independently or in a team




setting and has strong follow-through.

The Ideal Candidate has strong critical reasoning skills and understands key drivers to our
business and how our products work and ties those together in the communication plan.

We provide opportunities to:

- Learn, develop current skills, and impact the business in a meaningful way
- Take on new responsibilities
- Contribute to positive social and environmental impact across India and globally.
- Represent the company in various events and initiatives
- Participate in team activities

Job & Responsibilities:

- Experienced and skilled storyteller who helps positively position our brand

through writing stories and content for marketing, fundraising and grants.

- Fundraising and grants includes writing the grant content, managing updates

to funders, supporters and media regarding milestones and achievements of
Saathi and maintaining those relationships, etc.

- Develop and produce high-quality, informative and interesting marketing material,

press releases, press kits, promotional collateral for all marketing activities like
product announcements, social media, collaborations, proposals, blogs, website
content, mailers, outreach, trend monitoring and more. The ability to tell stories via
video is an added advantage.

- Maintain company’s media and historical information in an organized manner.




- Create Content for impact: infographics & Workshops etc.

Creation and timely execution of marketing campaigns and tactics that improve

brand awareness and recognition among customers and stakeholders.

- Brainstorming and collaborating with various team members on new ideas and

strategies for promotional campaigns that organically gain media attention and
working with the marketing team to coordinate deadlines, objectives and schedules.

- Planning and running events/workshops
- Identifying main groups to target (media, press, customers, investors), d etermine

the best way to communicate information to them, and develop and implement a
communication plan

- Manages and maintains website needs from design and creation to implementation

and continuous monitoring.
- Preparing weekly, monthly, quarterly and annual reports and documentation of

work;

Profile Requirements:

- Education: Bachelor’s Degree in Communications, Marketing, Public Relations,

Business or related field.
- Experience: 4+ Years of experience in communications, PR, or related field;

particularly in a small team setting with a large amount of responsibility. Experience

with marketing campaigns across multiple platforms.

- Excellent written and verbal communication skills in English. Strong copywriting

and content creation skills.
- Proven writing and editing expertise; strong understanding of digital content and

distribution channels; comfort and ability to present the Saathi story in internal and

external settings; capable of using tools such as Word; PowerPoint; Excel, content

management systems and various social media platforms.

📌 Communication Specialist/Storyteller (India)
🏢 SAATHI
📍 India