Key Responsibilities 1 Strategy Growth Develop and execute the end-to-end D2C strategy aligned with brand and business goals Own and grow the company s D2C website Shopify Custom and performance Define KPIs for traffic conversion retention and customer lifetime value 2 Website Platform Management Manage the D2C e-commerce platform working with tech design and content teams Optimize user journey product discovery and checkout experience Ensure website SEO speed responsiveness and security are up to standards 3 Digital Marketing Customer Acquisition Plan and execute performance marketing campaigns Google Ads Meta Influencer Affiliate etc Collaborate with digital agencies or internal teams to drive ROI-positive campaigns Leverage CRM tools for email SMS WhatsApp marketing and re-engagement 4 Analytics Optimization Use tools like Google Analytics GA4 Shopify Analytics and Hotjar to track performance Run A B tests measure conversion rates and derive actionable insights for optimization Analyze customer behavior and segment data to personalize experiences 5 Inventory Operations Logistics Coordinate with supply chain and warehousing for inventory planning and dispatch Partner with logistics teams to ensure smooth and timely last-mile delivery Track order fulfillment returns and customer satisfaction metrics 6 Brand Experience Customer Support Ensure solid branding and storytelling across the D2C platform Manage customer queries and complaints via integrated support systems chat email Implement loyalty reward programs to boost retention Job Type Full-time Pay 58 000 00 - 65 000 00 per month Work Location In person
📌 c Manager (New Delhi)
🏢 JSG Consulting
📍 New Delhi
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