Zenoti provides an all-in-one cloud-based software solution for the beauty and wellness industry Our solution allows users to seamlessly manage every aspect of the business in a comprehensive mobile solution online appointment bookings POS CRM employee management inventory management built-in marketing programs and more Zenoti helps clients streamline their systems and reduce costs while simultaneously improving customer retention and spending Our platform is engineered for reliability and scale and harnesses the power of enterprise-level technology for businesses of all sizes Zenoti powers more than 30 000 salons spas medspas and fitness studios in over 50 countries This includes a vast portfolio of global brands such as European Wax Center Hand Stone Massage Heights Rush Hair Beauty Sono Bello Profile by Sanford Hair Cuttery CorePower Yoga and TONI GUY Our recent accomplishments include surpassing a 1 billion unicorn valuation being named Next Tech Titan by GeekWire raising an 80 million investment from TPG ranking as the 316th fastest-growing company in North America on Deloitte s 2020 Technology Fast 500 TM We are also proud to be recognized as a Great Place to Work CertifiedTM for 2021-2022 as this reaffirms our commitment to empowering people to feel good and find their greatness To learn more about Zenoti visit https www zenoti com Zenoti provides an all-in-one cloud-based software solution for the beauty and wellness industry Our solution allows users to seamlessly manage every aspect of the business in a comprehensive mobile solution online appointment bookings POS CRM employee management inventory management built-in marketing programs and more Zenoti helps clients streamline their systems and reduce costs while simultaneously improving customer retention and spending Our platform is engineered for reliability and scale and harnesses the power of enterprise-level technology for businesses of all sizes Zenoti powers more than 12 000 salons spas med spas and fitness studios in over 50 countries This includes a vast portfolio of global brands such as European Wax Center Hand Stone Massage Heights Rush Hair Beauty Sono Bello Profile by Sanford Hair Cuttery CorePower Yoga and TONI GUY Our recent accomplishments include surpassing a 1 billion unicorn valuation being named Next Tech Titan by GeekWire raising an 80 million investment from TPG ranking as the 316th fastest-growing company in North America on Deloitte s 2020 Technology Fast 500 TM and unveiling a new brand video To learn more about Zenoti visit https www zenoti com What will I be doing Market Competitive Intelligence - understand our target audience competitors as well as general innovation relevant to our industry Product Positioning - define and document product hierarchy messaging core market differentiation and create messaging for solutions and feature sets within our product GTM Strategy Product Launches - own and manage GTM strategy for relevant product portfolio including new product launches and major product releases Content Generation - deliver high-quality product marketing materials brochures sales decks website copy datasheets battle cards demo videos etc as well as thought leadership materials in the form of blog articles whitepapers eBooks videos web pages to support demand generation campaigns sales cycles and product and features adoption Demand Generation - support and work with an extended marketing team on lead generation activities with messaging collateral and ensure sales has appropriate follow up materials and enablement tools to execute on leads What skills do I need Adept at tracking and measuring impact with data Ability to understand complex technical products and translate them into marketing deliverables Deliver and monitor market feedback to sales marketing and product management teams Curiosity to learn and execute new ideas Excellent written and verbal communication skills with ability to communicate complex information in a concise and compelling manner Can work in a fast paced ever changing startup environment BA BS degree MBA preferred 5 years of marketing experience 3 years of prior experience in a marketing technology environment Experience in B2B SaaS strongly preferred Perks At Zenoti we believe that when people feel good they are able to do great things We enable our employees to unleash their potential by providing enriching career opportunities and dynamic financial rewards We foster an enriching culture supportive and dynamic work environment and encourage our employees to balance life work and wellbeing We offer all of our employees Best in Industry base salary plus bonus Eligibility to receive equity through company Employee Stock Option Plan Unlimited paid time off Flexible work hours Programs classes and activities supporting your physical and mental wellbeing led by Zenoti s dedicated Chief Wellness Officer Zenoti is an Equal Opportunity Employer We do not discriminate on the basis of race color religion marital status age national origin ancestry physical or mental disability medical condition pregnancy genetic information gender sexual orientation gender identity or expression veteran status or any other status protected under federal state or local law Zenoti provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local laws This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training