Delhi Posted 1 day ago 2-4 years Location Delhi India Organization Wildlife SOS Position Overview The Marketing Officer will lead and execute marketing strategies to promote Wildlife SOS s organic product line such as Jams honey handicrafts vermicompost etc and Wildlife SOS branded merchandise to increase visibility sales and brand engagement This role requires creativity a robust understanding of ethical marketing and a passion for wildlife conservation Key Responsibilities Marketing Strategy Execution Develop and implement strategic marketing plans to promote Wildlife SOS organic products and merchandise across digital and offline channels Identify target markets create positioning strategies and drive brand awareness campaigns Support product launches with compelling campaigns and promotional initiatives Digital Marketing Content Creation Assist the communications team with the marketing strategies using the digital platforms website social media email newsletters to drive sales and storytelling around products With the help of the communications team create engaging content such as product posts reels blogs and email campaigns highlighting the mission and impact of the products Monitor performance metrics CTR ROI conversions and optimize campaigns E-Commerce Sales Support Coordinate with the e-commerce team for catalog updates product descriptions and promotions Plan and manage online sales events discount campaigns and collaborations with marketplaces Amazon Shopify etc Work with customer service to ensure a smooth sales experience Brand Partnerships Outreach In collaboration with the Corporate and Philanthropic Partnerships team build partnerships with eco-conscious brands influencers stores exhibitions and other organisations to increase product reach Identify and pitch at relevant events farmers markets expos and corporate gifting programs Merchandise Product Development Collaborate with in-house teams to ideate and develop new merchandise or product lines aligned with Wildlife SOS s mission Conduct market research to track trends pricing and customer preferences Reporting Coordination Generate performance and sales reports for management review Coordinate with design production fundraising and conservation teams for alignment and timely execution Qualifications Skills Required Master s degree in Marketing Communications Business or related field 2-4 years of experience in marketing brand management or digital marketing experience with eco-friendly FMCG NGO sector is a plus Strong communication skills with the ability to tell compelling brand stories Proficiency in social media management digital analytics tools and content creation Ability to multitask work independently and collaborate across teams Preferred Passion for wildlife conservation and sustainability Experience with e-commerce platforms and influencer campaigns Creative mindset with basic design understanding Canva Adobe tools

📌 Marketing Officer (New Delhi)
🏢 Wildlife SOS
📍 New Delhi