Role responsibilities Implement Pay Per Click media strategies for clients Handle review and perform daily account responsibilities associated with Google AdWords Yahoo Bing Facebook LinkedIn Amazon and other marketing platforms for a variety of clients Maintain and monitor keyword bids account daily and monthly budget caps impression share quality score and other key account metrics Handle the creation of large keyword lists Provide creative copy suggestions and graphical ad templates Guide or create the landing page structure and content for the programming team Ability to run A B testing and experiments Handle display network placement lists on AdWords and through other contextual advertising platforms Provide recommendations and execute strategies for keyword opportunities campaign structuring targeting display network and other facets of paid search in accordance with client goals Direct and handle new paid search campaigns ad groups and accounts and aid in the creation of paid search marketing initiatives Direct handle and be able to generate weekly and monthly client reporting for all major metrics goals tracking revenue tracking and other paid search initiatives Keep pace with search engine and PPC industry trends and developments Monitor and administer web analytics dashboards reports and key reporting tools and point out key areas of importance in accordance with client goals Monitor and evaluate search results and search performance across the major search channels Communication to team and management on project development timelines and results and Work closely with the other team members to meet client goals Able to create a Team of PPC department Professional Competencies Passion for Search engine marketing Outstanding ability to think creatively and identify and resolve problems Attention to detail and the ability to effectively multi-task in a deadline driven agency atmosphere Ability to clearly and effectively articulate thoughts and points Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals High levels of integrity autonomy and self-motivation Excellent analytical organizational project management and time management skills Professional Skills Qualifications 1 to 5 Years of experience in Search Engine Marketing SEM and Paid Search PPC Proficiency in MS Excel PowerPoint and Word Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools Experience working with popular PPC ad platforms AdWords Yahoo Bing Proficiency in managing moderate to large-scale PPC accounts in a variety of different business verticals Strong verbal written communication skills Very Important Job Types Full-time Permanent Pay Up to 40 704 99 per month Benefits Health insurance Paid sick time Paid time off Schedule Day shift Fixed shift Monday to Friday Supplemental Pay Performance bonus Yearly bonus Work Location In person
📌 Ppc Executive (Punjab)
🏢 Tech striker
📍 Punjab
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