Skill required Delivery - Social Media Monitoring Analytics Designation I F Decision Sci Practitioner Analyst Qualifications Any Graduation Years of Experience 3 to 5 years About Accenture Accenture is a global professional services company with leading capabilities in digital cloud and security Combining unmatched experience and specialized skills across more than 40 industries we offer Strategy and Consulting Technology and Operations services and Accenture Song all powered by the world s largest network of Advanced Technology and Intelligent Operations centers Our 699 000 people deliver on the promise of technology and human ingenuity every day serving clients in more than 120 countries We embrace the power of change to create value and shared success for our clients people shareholders partners and communities Visit us at www accenture com What would you do We re Accenture Marketing Operations We re the global managed services arm of Accenture Interactive We sit in the Operations Business to take advantage of the industrialized run capabilities leveraging investments from Accenture Operations Our quest is to activate the best experiences on the planet by driving value across every customer interaction to maximize marketing performance We combine deep functional and technical expertise to future-proof our client s business while accelerating time-to-market and operating efficiently at scale We are digital professionals committed to providing innovative end-to-end customer experience solutions focusing on operating marketing models that help businesses transform and excel in the new world with an ecosystem that empowers our clients to implement the changes necessary to support the transformation of their businesses Act of monitoring and Analyzing Social Media activities including opportunity analysis initiatives definition roadmap formulation vendor selection social intelligence technologies business intelligence and service set-up management What are we looking for o Strong understanding of social media platforms and social analytics ad platforms o Primary skillset should be storytelling social insight generation and presentation with 1-3 years of experience o Experience in social listening and sentiment analysis o Ability to draw relevant insights from data and visualize them on slides o Good PowerPoint Skills o Excellent communication skills verbal and written o Ability to understand the business context o Experience of working with onshore teams o Strong team player and excellent problem-solving skills o Ability to work in a global collaborative team environment o Attention to detail and ability to work in high pressure environment o Proficient in social listening and sentiment analysis trend identification and translating data into actionable insights Familiarity with platforms like Dash social Talkwalker Sprinklr Brandwatch and Hootsuite preferred o Up to date on social media platforms and reporting suite Facebook Instagram Pinterest TikTok etc o GA4 Looker SQL Python experience good to have o Strong knowledge of digital marketing and customer analytics preferred o Experience in CPG Retail Beauty preferred Roles and Responsibilities o Understand audience behavior and preferences through data analysis Benchmark performance against competitors to identify opportunities or threats o Create regular reports and dashboards to share performance trends identify what s working and highlight areas of concern o Track KPIs like engagement rate reach impressions follower growth click-through rates and conversions across platforms o In this role you are required to do analysis and solving of moderately complex problems o May create new solutions leveraging and where needed adapting existing methods and procedures o The person would require understanding of the strategic direction set by senior management as it relates to team goals o Primary upward interaction is with direct supervisor o May interact with peers and or management levels at a client and or within Accenture o Guidance would be provided when determining methods and procedures on current assignments o Decisions made by you will often impact the team in which they reside o Individual would manage small teams and or work efforts if in an individual contributor role at a client or within Accenture Any Graduation