Date 21 Nov 2025 Location KA IN We are a technology-led healthcare solutions provider We are driven by our purpose to enable healthcare organizations to be future-ready We offer accelerated global growth opportunities for talent that s bold industrious and nimble With Indegene you gain a unique career experience that celebrates entrepreneurship and is guided by passion innovation collaboration and empathy To explore exciting opportunities at the convergence of healthcare and technology check out www careers indegene com Looking to jump-start your career We understand how important the first few years of your career are which create the foundation of your entire professional journey At Indegene we promise you a differentiated career experience You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry We are offering a global fast-track career where you can grow along with Indegene s high-speed growth We are purpose-driven We enable healthcare organizations to be future ready and our customer obsession is our driving force We ensure that our customers achieve what they truly want We are bold in our actions nimble in our decision-making and industrious in the way we work Must Have Designation Senior Medical Copy Writer A skilled Promotional Medical Content Writer Medical copywriter to develop high-quality engaging and compliant medical content for omnichannel pharmaceutical marketing This role requires expertise in crafting content for both healthcare professionals HCPs and patients across various platforms including digital print social media email campaigns and sales enablement materials The ideal candidate will blend scientific accuracy with creative storytelling to enhance brand messaging drive engagement and ensure regulatory compliance Key Responsibilities Content Development Strategy o Create compelling evidence-based promotional content for HCPs and patients across multiple channels e g websites eDetailers webinars emails social media brochures videos o Translate complex scientific and clinical data into clear engaging and persuasive messaging tailored to different audiences o Align content with brand strategy medical positioning and omnichannel marketing goals Omnichannel Digital Marketing Support o Develop SEO-optimized medical content for digital platforms including websites blogs and online portals o Collaborate with marketing and creative teams to produce interactive content for omnichannel campaigns eDetailing mobile apps AI-driven chatbots and virtual events o Assist in developing personalized content journeys based on audience segmentation Compliance Scientific Integrity o Ensure all content adheres to regulatory and compliance requirements FDA EMA PhRMA etc o Work closely with Medical Legal and Regulatory MLR teams to gain approvals for promotional materials o Maintain accuracy in referencing scientific literature and clinical guidelines Collaboration Stakeholder Management o Work with Medical Affairs Brand and Sales teams to align messaging with medical and commercial objectives o Partner with designers UX teams and digital marketers to enhance content delivery Content Performance Optimization o Monitor content engagement metrics and adapt strategies based on insights o Continuously update materials based on new scientific data market trends and HCP patient feedback Key Qualifications Skills Educational Background Bachelor s or Master s degree in Life Sciences Pharmacy Medicine or Journalism with a medical writing focus Advanced degree PhD PharmD MD is a plus Experience 3-5 years in medical content writing for pharma marketing healthcare communications or healthcare advertising agency Experience in HCP and patient-focused content creation for omnichannel marketing Knowledge of therapeutic areas like cardiology endocrinology oncology or rare diseases is an advantage Exposure to global markets US EU markets and their approval processes will be a plus Technical Soft Skills Strong understanding of clinical research scientific writing and pharma promotional guidelines Proficiency in English - spoken ad written is a must Ability to simplify complex medical concepts for non-specialist audiences Familiarity with SEO UX writing social media marketing and email automation Experience using content management systems CMS CRM platforms Veeva Salesforce and analytics tools Excellent project management collaboration and adaptability in quick-paced environments Good to have EQUAL OPPORTUNITY Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity We do not discriminate on the basis of race religion sex colour age national origin pregnancy sexual orientation physical ability or any other characteristics All employment decisions from hiring to separation will be based on business requirements the candidate s merit and qualification We are an Equal Opportunity Employer All qualified applicants will receive consideration for employment without regard to race colour religion sex national origin gender identity sexual orientation disability status protected veteran status or any other characteristics

📌 Senior Medical Copy Writer (Karnataka)
🏢 Indegene
📍 Karnataka