Job Summary We are seeking a Distributor Sales Representative DSR to drive direct sales to industrial customers and manage dealer sales in the Surat market The role involves developing relationships with industrial clients dealers and workshops to achieve sales growth for lubricant products Key Responsibilities 1 Direct Customer Sales Industrial Commercial Sales Identify and acquire new industrial customers manufacturers engineering firms textile units automotive workshops etc Conduct product presentations and demonstrations to showcase lubricant benefits Provide technical support to customers on lubricant applications and performance Negotiate pricing and close deals to achieve sales targets Ensure timely delivery and after-sales service to build long-term relationships 2 Dealer Sales Channel Development Appoint recent lubricant dealers and expand the existing dealer network Train and support dealers to enhance their sales capabilities Conduct regular dealer visits to monitor performance and resolve concerns Ensure proper stock availability at dealer locations and assist in order planning Drive dealer promotions and marketing activities to boost sales 3 Market Development Sales Growth Conduct market research to identify new opportunities Promote and introduce new lubricant products in the market Develop sales strategies to penetrate untapped areas in Surat and surrounding regions Gather competitor intelligence and suggest pricing strategies 4 Sales Reporting Coordination Maintain accurate records of sales visits customer inquiries and order closures Coordinate with internal teams for smooth order processing and logistics Provide regular sales reports and market feedback to management Key Requirements Experience 2-5 years in industrial sales lubricant sales or dealer management Education Diploma Degree in Mechanical Engineering Business Administration or a related field preferred but not mandatory Skills Strong B2B and B2C sales experience Excellent communication and negotiation skills Knowledge of industrial lubricants Ability to work independently and meet sales targets Basic computer skills MS Office - Excel Word PowerPoint Languages Fluent in Gujarati Hindi and English Travel Willing to travel extensively within Surat and nearby industrial areas Preferred Candidates Those with existing experience in industrial lubricant sales dealer management and OEM sales Job Type Full time Pay 15 000 00 - 25 000 00 per month Education Bachelor s Preferred Language Gujarati Preferred Location Surat City Surat Gujarat Preferred Work Location In person