02 Aug
|
SYMBIOSIS INTERNATIONAL UNIVERSITY
|
Maharashtra
02 Aug
SYMBIOSIS INTERNATIONAL UNIVERSITY
Maharashtra
Job Title Branding and Promotion Manager Department Marketing Reports To Head of Marketing Marketing Director Location Pune Employment Type Full time Job Summary We are seeking an experienced and creative Branding and Promotion Manager to lead the development and execution of strategic branding and promotional initiatives This role is responsible for managing the brand identity increasing brand awareness and creating impactful campaigns that drive customer engagement and loyalty across various platforms You will collaborate cross-functionally with product design digital and sales teams to ensure consistency and effectiveness in all brand communications and promotional strategies Key Responsibilities Brand Management Develop and manage the overall brand strategy to enhance market positioning and brand equity Conduct regular brand audits and competitor benchmarking Act as the brand guardian maintaining tone visual identity and messaging alignment Promotions Campaigns Design plan and execute creative promotional campaigns seasonal events etc Collaborate with creative and digital teams to deliver compelling content and assets Manage partnerships sponsorships and collaborations to enhance brand reach Market Analysis Conduct market research to identify competitor strategies and new opportunities Analyse campaign effectiveness using metrics and insights to optimize future efforts Team Budget Management Lead and mentor a team of branding and promotion specialists as applicable Manage budgets and timelines for all branding and promotional activities Qualifications Bachelor s degree in Marketing Communications Business or related field Master s preferred 7 years of experience in brand management marketing or promotions preferably in industry Proven track record of successful brand and campaign management Strong understanding of brand positioning market segmentation and consumer behaviour Excellent communication project management and leadership skills Creative thinker with strong attention to detail and analytical abilities Preferred Skills Experience with digital marketing and social media campaigns Familiarity with content marketing and storytelling techniques Knowledge of performance marketing and ROI analysis Previous experience in managing external vendors or agencies Job Types Full-time Permanent Pay 50 000 00 - 70 000 00 per month Benefits Health insurance Paid sick time Provident Fund Work Location In person
📌 Branding And Promotion Manager (Maharashtra)
🏢 SYMBIOSIS INTERNATIONAL UNIVERSITY
📍 Maharashtra