Job Title Senior Social Media Manager Organic Paid Strategies Part Time Location Remote Any Location in India Preferred candidates from Kolkata Company ATZOP LLC Availability Required Six days a week - For Part Time Position 4 to 5 Working Hours May be required to be available for Online Meetings between 10PM to 2 30AM IST on Saturdays and Sundays flexible timings Office Timings At night between 7 30 PM to 3 00 AM Flexible Timings About Us We are a dynamic startup company focused on mental health and habits dedicated to making a positive impact through innovative solutions and focused on transforming mental health and wellness through cutting-edge digital solutions We are a passionate team committed to making a difference and we are looking for a dynamic and experienced Senior Social Media Manager to join our growing family We are looking for a passionate results-driven Senior Social Media Manager to join our team and help us grow our brand presence organically and through paid strategies across various social media platforms Job Summary The Senior Social Media Manager will play a crucial role in developing and executing both organic and paid social media strategies managing content creation and leading a team to achieve brand awareness engagement and user acquisition goals This role requires a creative strategic thinker who can lead our social media presence across various platforms manage content creation and collaborate closely with cross-functional teams to achieve our brand objectives The ideal candidate will have extensive experience in social media management a robust understanding of analytics and a knack for storytelling The ideal candidate should be self-sufficient able to manage both organic and paid campaigns effectively and work collaboratively with other departments such as marketing design and development Key Responsibilities Strategy Development Develop and implement comprehensive social media strategies to increase brand awareness engagement and user acquisition across Instagram Facebook Twitter and LinkedIn and emerging channels like TikTok and YouTube Content Creation and Management Lead the ideation planning and execution of engaging content including graphics videos articles and infographics Coordinate with internal teams of designers copywriters and freelancers etc to ensure content is high-quality and aligned with brand voice brand values and objectives Campaign Management Oversee the development execution and optimization of paid social media campaigns ensuring they meet performance objectives and are within budget Monitor and adjust strategies based on real-time analytics and A B testing Manage both organic and paid social media campaigns ensuring a balanced approach to drive growth and reach specific audience targets in West Bengal and PAN India Community Engagement Foster a strong community around the brand by actively engaging with followers responding to comments and messages and managing any crises or negative feedback with professionalism and tact Utilize analytics tools to monitor and report on social media performance providing insights and recommendations for continuous improvement Cross-Functional Collaboration Lead a team of social media specialists and coordinate with cross-functional teams to ensure cohesive messaging and brand alignment Good Knowledge in AI tools and new technology Stay up-to-date with the latest social media trends tools and best practices to ensure the company remains competitive and innovative in its approach SEO and Discoverability Optimize content and campaigns for SEO and discoverability ensuring maximum reach and impact Create and manage a social media content calendar ensuring timely and consistent posting across all platforms Handle crisis management and engage with the community to foster a positive brand reputation Develop strategies to increase organic traffic while also managing paid advertising budgets effectively Skills and Expertise Proven experience 5-10 years in managing social media platforms Instagram Facebook Twitter LinkedIn for both organic and paid growth Strong proficiency in using social media management tools e g Hootsuite Buffer Sprout Social and analytics tools e g Google Analytics Facebook Insights and SEMrush Knowledge of SEO best practices and ability to implement them in social media content Expertise in using analytics and SEO tools such as Google Analytics SEMrush Ahrefs and Moz Solid understanding of Facebook Ads Manager Google Ads and LinkedIn Campaign Manager for paid campaigns Excellent project management skills with the ability to manage multiple projects and deadlines simultaneously Strong analytical skills with the ability to interpret data and translate it into actionable insights Excellent communication skills both written and verbal with a knack for storytelling and engaging audiences Ability to work independently and lead a team bridging the gap between management and development teams effectively Compassionate dedicated and capable of working in a fast-paced startup environment Educational Qualifications A degree in Marketing Communications Digital Media or a related field is preferred but not mandatory Relevant experience in social media management is highly valued Experience Level A minimum of 5-9 years of experience in social media management with experience in both organic and paid strategies Experience in a startup environment is a plus but not required Behavioural Traits Compassionate dedicated and result-oriented and focus on achieving timely results with a strong sense of ownership Ability to work independently while effectively collaborating with cross-functional teams Strong leadership qualities with the ability to inspire and motivate a team A proactive and adaptable mindset with a commitment to continuous learning and improvement Ability to work independently while collaborating effectively with various teams Salary Range and Compensation The proposed salary for this position is competitive and aligned with the market standards in West Bengal India Based on the candidate s experience and skills the monthly salary range will be between INR 40 000 to INR 65 000 The annual CTC Cost to Company will range from INR 5 50 000 to INR 8 50 000 inclusive of performance bonuses and benefits Performance Metrics Success in this role will be measured by key social media metrics such as engagement rates follower growth lead generation and overall brand growth Performance reviews will be conducted regularly to assess impact and areas for improvement How to Apply If you are passionate about social media eager to work in a startup environment and ready to take ownership of projects we would love to hear from you If you have already applied on Indeed and attached your CV then you have applied successfully For any other issues while applying you can connect and send a message on LinkedIn with your resume and a cover letter optional outlining your relevant experience and why you are passionate about this role My LinkedIn Id https www linkedin com in kunal-manager-hr-admin Alternately send your resume and a cover letter optional outlining your relevant experience and mentioning about why you are passionate about this role and interested to work in a startup company e-mail it to kunalm atzop com Equal Opportunity Employer ATZOP LLC is an equal opportunity employer We celebrate diversity and are committed to creating an inclusive environment for all employees Apply Now and Make a Difference Note This is a remote position Candidates must be based in India and available to work remotely during standard business hours in the Pacific Time Zone Job Type Full-time Pay Up to 65 000 00 per month Application Question s 1 Why are you interested in working with a startup focused on mental health and well-being Imagine you re tasked with launching a comprehensive social media campaign for a new product or service with a tight deadline and limited resources How would you prioritize tasks manage your team and ensure that the campaign is delivered on time with the expected results What tools and strategies would you use to optimize both organic and paid efforts Can you walk me through a specific social media marketing project you ve led from start to finish Please detail how you developed the strategy what tools did you use How did you handle any challenges that arose and what were the final outcomes in terms of sales and brand growth Include specific examples of both organic and paid strategies and how you adapted to the challenges Language English Preferred Work Location Remote

📌 Sr.social Media Manager (India)
🏢 A3Z Local
📍 India