Job Title: Video Editor - Viral Reels & Brand Content

Company: HypeMatter

Location: Pune

Type: Full-time

CTC: ₹6.65 LPA, with growth as projects increase

About HypeMatter

HypeMatter is a viral content agency that creates organic, original, and high-performing content for brands, clubs, cafes, and youth-focused businesses.

We don't make boring corporate content. We create funny, trend-native, meme-aware Instagram reels, UGC-style videos, scripted content, employee-led content, food and beverage edits, and brand stories that feel like internet culture.

We are now hiring a Video Editor who understands reels, memes, hooks, pacing, storytelling, and what makes people stop scrolling.

About The Role

This is not a basic cutting and trimming role.

We are looking for someone who can take raw footage and turn it into sharp, funny, viral-style Instagram reels. You should understand how to build a story, where to add pauses, where to cut fast, where to use text, where to use memes, where to add sound effects, and how to make a reel feel entertaining from the first second.

You will work closely with our creative team, directors, scriptwriters, and founders to edit reels for clubs, cafes, lifestyle brands, apps, and youth-focused businesses.

Responsibilities

- Edit Instagram reels, short-form videos, UGC videos, scripted skits, meme-led content, F&B; content, and brand videos
- Create fast-paced, engaging edits that hold attention
- Understand hooks, retention, pacing, timing, punchlines, and visual rhythm
- Add captions, subtitles, motion text, memes, sound effects, transitions, and music tastefully
- Visualize the storyline from raw footage and structure it into a strong final reel
- Turn simple footage into funny, relatable, and shareable content
- Work with scripts and creative briefs to match the intended idea




- Suggest improvements in edit, flow, punchline timing, music, and visual style
- Stay updated with Instagram trends, meme formats, reels, creator content, and Gen Z humour
- Use AI tools wherever useful for editing, ideation, captioning, audio cleanup, references, or faster workflows
- Coordinate with content directors and creative strategists to make sure the final output matches the brand and concept
- Deliver edits on time and manage multiple client projects

Who We're Looking For
- Someone who is obsessed with Instagram reels and short-form content
- Strong sense of humour, meme culture, and internet language
- Excellent understanding of pacing, cuts, transitions, hooks, and retention
- Ability to make edits feel funny, contemporary, and non-boring
- Strong storytelling sense: you should know how to build a reel from start to payoff
- Good eye for captions, typography, sound effects, music, and visual timing
- Can understand brand tone and edit accordingly
- Can handle feedback and make revisions quickly
- Fast, reliable, detail-oriented, and creatively sharp
- Bonus if you understand clubs, cafes, nightlife, youth brands, fashion, food, and lifestyle content

Skills Required
- Short-form video editing
- Instagram Reels editing
- Meme-style editing
- Storytelling
- Captioning and subtitles
- Sound design
- Music selection
- Motion text
- Colour correction
- Trend understanding
- AI-assisted editing workflows

Software / Tools

Experience with any of the following is preferred:

- Premiere Pro
- After Effects
- DaVinci Resolve
- CapCut
- Photoshop / Canva
- AI tools for editing, captions, references, audio cleanup, or workflow speed
- Compensation

CTC: ₹6.65 LPA
- Compensation and growth opportunities will increase as the number of projects and responsibilities increase.

📌 Video Editor (Pune)
🏢 Hypematter
📍 Pune