Role Clarity Document of Outbound Sales / Strategic Relationship Building Executive/ Sales Coordinator at Divine Innovation
Roll definition:
The Outbound Sales Executive is the one who is responsible for building strategic relationships with existing clients and prospects clients, generating leads as a result of conversations with them, promoting the organization and its product and services for branding purposes.
Responsibility deliverable:
- Data Sourcing and data management.
- Engaging with MAN (person who has money, time, and authority) and creating value for customers and build customer relationships.
- Generating quality leads.
- Developing your Arsenal to get to the next level.
Tasks and activities:
- Data Sourcing and data management:
- Data collection online and offline: Sourcing accurate contact details from online sources, like LinkedIn, Fundoodata, Google search. Offline through Directories. All data for decision-makers/MAN.
- Maintaining the database on the internal templates of the organization.
- Send daily activity report to the manager.
- Creating value for customers:
- Engaging with MAN through WhatsApp/SMS/Phone calls/E-mails/Social media and creating value letters for them (customers and prospective customers), Architects, and Interior designers, fellow Industries to enable them to make better decisions for their PMC, Interior & furniture projects.
- Devising and presenting products and ideas in a way that makes them understand the application of products look easy.
- Generating quality leads:
- Defining target audience with analysis and research.
- Writing emails professionally to share company profiles or any information the prospective client needs about the company.
- Generating leads and fixing meetings, following up.
- Generating 5 leads of INR 5,00,000 + order value every week.
- Developing your arsenal to get to the next level:
- Learning skill-sets to grow to the next level.
Measurement Metrics:
- # of calls (actual engagements) per day - 25
- # of new meetings/SQL (Sales Qualified lead) generated per week - 5
- # of recent leads generated per month - 100
Competencies for this role…Skills:
- Fluency in English, Hindi (any Regional Language, if required)
- Persuasion skills
- Rapport building skills
- Telephone etiquette
- Listening skills
- Questioning skills
Knowledge:
- Microsoft word, excel, and PowerPoint.
- Internet usage, data finds.
- Interiors and Furniture Industry.
Self-Image:
- Confident
- Go-getter
- Sales expert
Traits:
- High energy
- Willingness to learn
- Hospitable
- Honest
- Ability to show a smile over a phone call/written message
Motives:
- Hungry for growth
- Win-Win-Win philosophy
Some pre-requisites before doing the call:
- Avoid any background sounds (your atmosphere affects the response of the client).