Job Title Design Lead - Brand Creative Visual Identity D2C - Location Jaipur Onsite - Experience 5-10 years- Department Creative Brand- Employment Type Full-timeAbout the Role - We are seeking an exceptionally talented and intellectually strong Design Lead who can build lead and inspire our in-house design team This is a high-impact role for someone who understands how quick-growing D2C brands operate and can translate brand narratives into powerful visual identities - The ideal candidate has graduated from a leading design school possesses a deep understanding of brand-building and can create everything-from logo brand language packaging and social media designs to website visuals AI-driven creatives and marketing collaterals-with consistency and excellence - This person should be able to take a brand document or idea and convert it into a living breathing visual identity that speaks the brand s language across every touchpoint Key Responsibilities 1 Brand Identity Visual Language Development- Create and maintain the entire brand theme-including logo color palette typography patterns UI UX style and creative language - Translate abstract brand narratives into compelling visual identities that resonate with consumers - Build design systems and guidelines to keep all creatives aligned and consistent 2 Creative Design Execution- Oversee and create - Social media creatives- Video design motion graphics- AI-generated creatives- Packaging design boxes covers sleeves labels - Marketing collaterals brochures flyers banners posters - Website design and landing pages- Brand showreels and visual storytelling content- Ensure high-quality on-brand designs for all marketing product and communication needs 3 Team Leadership Management- Lead mentor and manage a team of graphic designers motion artists illustrators and design interns - Hire top talent and build a high-performance creative team - Review creative output and ensure timely creative and error-free delivery - Train the team on brand guidelines visual storytelling and new design trends 4 Strategy Cross-Functional Collaboration- Work closely with founders marketing product production and script teams to conver- Understand campaign objectives and bring creative vision to life across mediums - Maintain a design pipeline and ensure smooth workflow management 5 Innovation Creative Intelligence- Stay updated with design trends AI tools UI UX evolution D2C brand aesthetics and global visual standards - Use AI-based tools for speed creativity and experimentation - Create designs that not only look good but also communicate with clarity and convert effectively Required Skills Qualifications- 5-10 years of design experience preferably with leading D2C brands or creative agencies - Graduation from a reputed design school NID NIFT IDC Srishti Pearl MIT-ID etc - Strong portfolio demonstrating brand identity creation packaging design digital creatives and storytelling capability - Proficiency in design tools Adobe Suite Figma and modern AI-based design tools - Deep understanding of brand psychology consumer behavior and design communication - Proven experience building and managing design teams - Ability to convert briefs strategies and documents into compelling visual narratives - Excellent aesthetic sense and a passion for building memorable brands ref updazz com