Job Summary

We are looking for a Digital Marketing Executive to plan, execute, and optimize digital marketing campaigns across multiple online channels. The ideal candidate will be responsible for increasing brand awareness, generating leads, improving website traffic, and supporting business growth through data-driven marketing strategies.

Key Responsibilities

- Plan and execute digital marketing campaigns across SEO, SEM, social media, email, and display advertising.
- Manage and optimize paid advertising campaigns on platforms such as Google Ads and Meta Ads.
- Create, schedule, and publish engaging content for social media channels.
- Monitor website performance using Google Analytics and other reporting tools.
- Conduct keyword research and implement on-page and off-page SEO strategies.
- Develop and execute email marketing campaigns to nurture leads and engage customers.
- Coordinate with designers, content writers, and developers for campaign execution.
- Track campaign performance and prepare weekly/monthly performance reports.
- Stay updated with the latest digital marketing trends, tools, and best practices.




- Manage online reputation and respond to customer inquiries on digital platforms.
- Support lead generation and conversion optimization initiatives.

Required Qualifications

- 1–2 years of experience in digital marketing (freshers with relevant internships/certifications may also be considered).
- Robust understanding of SEO, SEM, PPC, social media marketing, and email marketing.
- Experience with Google Analytics, Google Ads, Meta Ads Manager, and SEO tools.
- Familiarity with CMS platforms such as WordPress is an advantage.
- Basic knowledge of HTML/CSS is a plus.

Required Skills

- Excellent written and verbal communication.
- Strong analytical and problem-solving skills.
- Content creation and copywriting abilities.
- Time management and multitasking skills.
- Creativity with attention to detail.
- Ability to work independently and collaboratively.

Job Types: Full-time, Permanent

Pay: ₹14,000.00 - ₹20,000.00 per month

Experience:

- SEO: 1 year (Preferred)

Work Location: In person

📌 Digital Marketing Executive (India)
🏢 Sapco IOT Private
📍 India